Archive for the 'Business Mentoring' Category

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Act as the business you want to be

If you want the genesis of this concept, watch Steve Job’s Commencement Address To Stanford University Graduates in 2005 shown below. Listen to one of our Platinum Program Members who explains this philosophy in his own words: When we started, we were aiming to assist smaller businesses, those with less than 20 employees.  This is […]

What watching Grey’s Anatomy taught me about growing a business

Some people say that TV rots your brain and can’t teach you anything. I like to take a more exponential approach. TV is great way to unwind (if you’re like me and lucky enough to have the time 😉 and you can occasionally learn something from the boob tube and not just from documentaries. Last […]

Why You Lose Clients

This graph says it all… As a regular reader or subscriber to this and my other blogs, you know about my holistic approach to business. One of the key components of what Exponential Marketing is all about is establishing authentic and genuine rapport with your suspects, prospects and clients via what I call “Killer Konversations“. […]

4 Minutes To Explosive Growth

I love it when I learn my own lessons! I teach ambitious entrepreneurs and business executives how to find hidden opportunities in their businesses. Opportunities that are sitting right there, under there noses… That’s what happened to me today. I figuratively tripped across a 4-minute audio that I completely forgot I had in my archives […]

How To Add Value To Your Clients

Exponential Marketing has a cornerstone concept: Add value to your clients and they will come back and refer more clients to you. Easier said than done. That’s why I’ve included a simple example: An Australia Post Postcard Fact Sheet that helps clients prepare their documents for direct mail. The question for YOU is “What basic […]

Innovators: How They Think

As a business owner or corporate executive, you’re always looking for ways to be more creative and innovative to find fresh new ideas to make your next sales or marketing campaign a success. In an attempt to determine how great thinkers achieve their great outcomes, British marketing consultant Simon Sinek believes that he has stumbled […]

Cancer Kills One Cell At A Time

Cancer kills you one cell at a time, so does a toxic employee. This is a friendly reminder that if you have a bushel full of apples and you place one bad apple in it – the whole bushel goes bad, not the other way around. Whenever you have a ‘problem’ employee you need to […]

Belief Builders and Credibility Creators

There is a four step process everyone goes through as they make a purchase. Consider – Before anyone makes a decision, they must consider this opportunity. Most salespeople skip this step to their detriment. Decision – This is when the ‘sale’ takes place. However, most ineffective salespeople skip the consideration stage and try to force […]

Antimimeticisomorphism

What the heck is antimimeticisomorphism?!?! Simply stated, it’s the opposite of mimetic isomorphism – an academic term that explains what we all know to be true. “Monkey see, monkey do.” As industries mature, competitors increasingly use the same strategies and techniques to market, sell and deliver their products – in effect commoditising them. Antimimeticisomorphism means […]

How To Brand Your Company 3 of 4

I recently recorded a 1-hour Momentum MasterMind Session for our Business Mastery Platinum Program Members called “Bland to Brand”. It was a powerful session that highlighted the 8 mistakes people make naming their business and the 19 Steps to Naming Your Business. If you’d like to get your hands on this program, give us a […]

How To Brand Your Company 2 of 4

You never get a second chance to make a first impression. That’s why branding is so important. In today’s post we’re going to take a close look at YOU… The image you project to the world – your suspects and prospects. What Image Do You Project To Prospects And Clients?

Why People Fail In Business

Today’s post is one of those topics that I deal with on a regular basis but usually to myself… Until something pushes me to the edge and I have to get on my ‘soap box’ to relieve the built up frustration and annoyance I feel BECAUSE it’s preventable. This week, I overheard someone at the […]

1 Percent Improvement

One of the foundational principles of Exponential Mindset Thinking™ is the 1 Percent Improvement Doctrine™. It seems simple enough as the videos below explain, but here’s the real challenge – most people, believe it or not don’t have the discipline to follow through. Even though it takes only minutes a day to essentially achieve their […]

Can one idea be worth $50,000?

You be the judge if one idea can be worth $50,000.

Why spruikers will never go away

When I got into this industry, I have to admit I was “naive”. I actually believed there were enough people out there who wanted to learn respectable and legitimate strategies to become successful. What I keep seeing however are deluded people who keep getting attracted to the “get rich quick schemes about how to make […]

Decision Making: Cognitive Biases

Decision making is one of those concepts that many people try to simplify when it fact it’s complex and must be treated in a multi-dimensional manner. There are many forces in play and today, I wanted to summarise a few cognitive biases that are involved. By knowing these exist, you can start to make better […]

What Watching Australian Open Tennis Can Teach You About Running Your Business

Last week, I had the pleasure and privilege to attend the 2011 Australian Open Tennis Championship. In one of the semi-final matches, Novak Djokovic was playing the legendary Roger Federer and at one point had “vision problems”… Due to dry contact lenses. So you’d think he would have eye drops in his bag…. Nope! Can […]

What business are you in?

Sometimes I wonder if some entrepreneurs know what business they’re in… This image made me laugh because it reminded me of so many business owners who don’t know who their clients are and what they should be doing for them. I know it seems like an obvious question, but trust me, it’s not.

Mentor or Motivator?

One of the many questions I get when I introduce myself as The Exponential Growth Strategist is “So does that mean you’re a motivational speaker or guru?” That’s when I realise a lot of people don’t know the difference between what I am, a mentor versus a motivator.

Sydney Business Mentor Makes Headlines In Victoria!

As a reader or subscriber to this blog, you’re well aware of the Exponential Strategies I teach my clients. One of the foundational principles is to create value and the leverage will come, on its own, as if by magic. I have several award-winning clients, but one sticks out right now well above the others […]