Many people ask me what Exponential Marketing is all about and in one word, it’s called Antimimeticisomorphism, having fun, doing out-of-the-ordinary things that create extra-ordinary results with the least amount of effort and lowest cost.
That being said, the best way is to SHOW you an classic example of what I mean. This short video says it all – creative, out-of-the-box thinking that Edward De Bono would call Parallel Thinking…
If you like stuff like this, go to my Antimimeticisomorphism site where I’ve put together a collection of really cool stuff that is totally different and yes, exponential!
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