Tag Archive for 'Creative'

2 Exponential Case Studies

Today’s post is about what it means to THINK and ACT EXPONENTIALLY…

First, Farhad Khurshed of www.safcommunications.com had an exponential THOUGHT.

FarhaD came across two case studies that he THOUGHT were KEY examples of antimimeticisomorphic a.k.a. exponential thinking.

Once he had the THOUGHT, he then took ACTION.

He e-mailed me knowing that as Australia’s #1 Exponential Growth Strategist, I live for this stuff.

As a participant at a previous event, he knows that RESULTS are produced by taking ACTION.

Sometimes ACTION is as simple as sending an e-mail.

I thought these case studies were so good, that I had to share them with you.. which I will, in a second.

The reason I’m telling you this story is that for your RESULTS to change/improve, you need to TAKE ACTION.

Do what Farhad did – send an e-mail, what a phone call… But DO SOMETHING with the THOUGHT.

Turn it into ACTION.

ACTION that starts to work FOR YOU…

Working for you like what I am doing now – leveraging Farhad to THOUSANDS of people like you who appreciate this gift for what it is.

A gift with no strings attached.

A gift that is yours to share with anyone else who is helping you to achieve your goals…

With that in mind, let me share with you the two amazing case studies.

Exponential Mindsetâ„¢ Case Study #1:

One of the most memorable case studies on Japanese management was the case of the empty soapbox, which happened in one of Japan’s biggest cosmetics companies. The company received a complaint that a consumer had bought a soapbox that was empty. Immediately the authorities isolated the problem to the assembly line, which transported all the packaged boxes of soap to the delivery department. For some reason, one soapbox went through the assembly line empty. Management asked its engineers to solve the problem. Post-haste, the engineers worked hard to devise an X-ray machine with high-resolution monitors manned by two people to watch all the soapboxes that passed through the line to make sure they were not empty. No doubt, they worked hard and they worked fast but they spent a Whoopee amount to do so.

But when a rank-and-file employee in a small company was posed with the same problem, he did not get into complications of X-rays, etc., but instead came out with another solution. He bought a strong industrial electric fan and pointed it at the assembly line. He switched the fan on, and as each soapbox passed the fan, it simply blew the empty boxes out of the line.


Exponential Mindsetâ„¢ Case Study #2:

When NASA began the launch of astronauts into space, they found out that the pens wouldn’t work at zero gravity (ink won’t flow down to the writing surface). To solve this problem, it took them one decade and $12 million. They developed a pen that worked at zero gravity, upside down, underwater, in practically any surface including crystal and in a temperature range from below freezing to over 300 degrees C.

And what did the Russians do…??
They used a pencil.

There you have it – The Exponential Mindsetâ„¢ in ACTION.

Onward and upward!
Marc

P.S.
This is another example of LEVERAGE.

I didn’t have to find these case studies. Farhad did all the work for me. Gladly and happily WITHOUT any expectation of a reward.

That’s leverage for me to be able to GIVE YOU THIS GIFT.

I then leveraged Farhad by telling you his name AND providing you the link to his website… www.safcommunications.com go there now to see what he’s all about…

You can then LEVERAGE what I’ve done by sending the link to this blog to friends and colleagues.

It’s win-win-win…

It’s exponential.

It’s free.

It’s fun.

It’s what life is all about.

Happily succeeding rather than succeeding to be happy.

It’s a LOT easier to do this than the alternative.

PLUS the RESULTS become exponential – literally.

100% growth becomes customary…

Fun stuff.