Tag Archive for 'Moving Company'

Antimimeticisomorphism: Take an inconvenience and turn it into an advantage

This photo says it all. How to take an inconvenience and turn it into an advantage.

It’s a classic example of antimimeticisomorphism: creating a defensible competitive advantage by doing out-of-the-ordinary things that create extra-ordinary results!

Moving Truck Second Floor

Photo: Andrew Powell – Montreal, Quebec