This is a metaphor that can change how you manage your Internet Marketing Strategies. Click on the image below to see how you can generate more leads for your business.
Archive for the 'Internet Marketing' Category
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As a reader or subscriber to this blog, you’ve seen countless examples of antimimeticisomorphism. Antimimeticisomorphism is defined as having fun doing out-of-the-ordinary things that create extra-ordinary results with the least amount of effort and lowest cost. The video excerpt below is taken from the major motion picture movie adaptation of Michael Lewis’ bestselling book – […]
Website Design Internet technology is one of the biggest challenges small business owners face. Part of the reason is how quickly it changes but more importantly it’s because of the misinformation propaganda machine out there confusing things – ON PURPOSE. Nowadays, the Internet is the undisputed go-to place for information. Even if you don’t engage […]
Last week, I blogged twice about how small business owners are generating new leads for free. The first blog post explained step-by-step how to leverage things you find online to create SEO optimised content. The second blog post demonstrated how, once you adopt an exponential mindset, you can get more new leads for free. But […]
Yesterday, I blogged about how online lead generation was quick and easy, with a LIVE example. Today is a follow up with two parts. The first part is how Lynn Gilmartin had a fabulous experience floating and video blogged about it. Inner Outer Health is a client of ours and its owner, Lena Yammine was […]
Today’s blog post is special. I know you hear that a lot, but bear with me and determine for yourself if what I reveal below is valuable, maybe even priceless for you. In today’s world, we know you have to be online to get new leads and you have to have a preeminent presence NOT […]
Blogging is increasingly important, especially for small businesses who want to generate new leads. We cover why and how to do it at our Blogging for Business workshop that we also have recorded as a “How to blog webinar“. One of the things we cover is the top mistakes to avoid, including this colourful infographic […]
Getting to the top of Google’s search listings is not hard, if you know what to do. Here is one quick and easy way to get there. Use the Google Keyword tool to find a relevant four-word phrase in your industry that has several thousand searches per month. The more specific the phrase, the better. […]
When we track down an SEO agency that finally fits the bill, conveys the right message and checks out against a pile of references they’ve thrown our way, the battle is won and we can now get on with the challenges of being a business without the online clap-trap, right? Well, not really. Leaving your […]
This is the second in a series of comics, the first installment was about missed opportunities. This one’s about making the most of the opportunities that present themselves. For some comics and cartoons might appear to be juvenile, silly or even immature, but the reality is that humour gives us the chance to laugh at […]
Today is the first instalment of a cartoon series… Online Programs Available: Blogging for small business webinar Turn Browsers into buyers webinar Internet Lead Generation Toolkit
According to recent studies, search engine users overwhelmingly click on organic results as opposed to paid ads by a whopping margin of 94 per cent to 6 per cent. One study looked at both branded and non-branded search queries. On branded searches, the top search result received the most clicks, which makes sense, considering the […]
Don’t just listen to what I have been saying for years, BRW Magazine’s recent headline speaks for itself… Click on the image to find out what your best Internet Marketing Options are.
This is a major update and will affect 90% of web searches. The key points are: Regularly updated sites will do even better (eg with blogs) Fundamental rethink in how Google ranks and judges content Longer phrases and queries will improve rankings for sites with a good strategy for this Reduced importance of backlinks and […]
Privacy Pirates: How The War For Your Personal Identity Will Escalate In 2013 And What You Need To Do Now To Protect Yourself At my Internet workshops, I give participants a sneak peek into what the war between Google, Facebook, Apple and Amazon mean to you and your business. It’s one of the key principles […]
I have a word that defines what today’s blog post is all about. Antimimeticisomorphism. Simply stated, it means doing out-of-the-ordinary things that create extra-ordinary results with the least amount of effort and lowest cost. It necessarily includes doing things that create indirect benefits. Let me give you an example. There is a website registry for […]
As a reader and/or subscriber to this Internet Marketing Blog, you know I am not a fan of social media. Even though this is not a “I told you so” blog post, it is a forewarning. I cover issues like this with my clients – at events and workshops like the Exponential Internet Marketing Bootcamp […]
A recent article on the first 3 seconds of a website “load” caught my attention… There are so many little things that can (and do) make a big difference. The challenge you have (we all have) is to determine which things to focus on. That’s what I do with my clients – help them figure […]
As you must know by now, I am not a fan of Social Media Marketing. I think it’s a monumental waste of time, money and effort. I haven’t held back on this view and it’s simply because it doesn’t make any financial sense for small business to waste countless hours and in some case thousands […]
