Archive for the 'Lead Generation' Category

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Social Networking Explained

At our upcoming (and last ever) Exponential Internet Marketing Bootcamp, we’re going to go well beyond explaining Social Networking as shown in the video below. We’re going to cover the risks and pitfalls of getting sucked into the Vortex Of Mediocrity where countless hours are wasted by people who fundamentally don’t have a life and […]

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Business Bootcamp Graduate Leverages Internet Strategies

On the last night of every Exponential Business Building Bootcamp there is a session on Internet Strategies where participants can ask any question to increase their online traffic, sales and/or conversions. The Internet Marketing Strategies we teach are proven and tested for real brick and mortar businesses – not the spam like ‘link building’ and […]

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Google Searches Are Getting Longer

Ray Keefe of Successful Endeavours came across new data that shows Google searches are getting longer and more specific. Attached are a few pointers on how you can adapt. The data reveals that the percentage of clicks based on search term length is changing. Clicks made through searches over eight words grew by 8.3%, with […]

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What’s In A Domain Name?

Most companies automatically choose their company name as their domain name. While that’s a wise move, it’s often a BIG mistake to stop there. In fact you could be losing as much as 75% of your leads because of it – keep reading if you want to avoid making this Internet Marketing Mistake! Testing multiple […]

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Social Media Ripples

This is such a cool and powerful concept I keep it for my clients. Sorry. I can’t give you everything for FREE, after all that wouldn’t be fair to my clients. Stuff like this, when you really understand what it means is the difference between drowning in the tsunami of leads going to your competitors […]

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Video Marketing Tip For Professionals

One of my mottos is that life’s too short to be too serious. The world I attach to this way of thinking is what I call Antimimeticisomorphism. Having FUN doing out-of-the-ordinary things that create extra-ordinary results with the least amount of effort and lowest cost. Click on the hyperlink to find out more… But today’s […]

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Conversion Clinic: Tip #2 How To Write Copy That People Will Read

In a previous Conversion Clinic blog post, I introduced the concept of how to tell stories with a funny video. Today, I want to address some more copywriting tips that help you convert visitors into paying clients. Conversion Clinic Tip #1: Feed your reader with bite-size chunks That means use: Short words. Short sentences. Short […]

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YouTube hits 1 Billion Views/day

This is BIG news – YouTube announced it has reached the 1 billion views/day. WOW! But what does that mean for you and your business? My videos and channel have been viewed by more than a quarter million people – because embedded videos don’t accumulate clicks anymore, it’s probably close to half a million views. […]

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Twitter is for old people, work experience whiz-kid tells bankers

Andrew Powell from Montreal Canada sent me this article about a kid in the UK. What a global world we live in! This article busts wide open the myth that Twitter is popular with kids amongst others… Read on for an eye-opening challenge to popular held beliefs in this social networking phenomenon… The world according […]

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.com.au or .com?

How country specific domain names effect SEO and Google AdWords performance Many people ask me what implications “domain name class” have on SEO and Pay Per Click (e.g. Google AdWords) rankings and results. “Domain name class” is another word for “Top Level Domain”, or the extension on the end of your domain name (e.g. .com, […]

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Tweet like a professional

Today’s post is almost short enough to be a tweet in fact it’s a Twitter page that one of our exponential copywriters, Farhad Khurshed has – it’s REALLY, REALLY nice… Click on the hyperlink to check it out. Now I have to upgrade mine! Well done Farhad for raising the bar!

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SEO Tip, Fluff Your Pillows, Not Your Words

This is one of my pet peeves, along with the misuse of apostrophes. Fluff your pillows all you want, but stop fluffing your words. You are losing priceless SEO (Search Engine Optimisation) value AND losing countless suspects and prospects that would otherwise jump into your boat. Get prospects to convert into paying clients with better […]

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Internet Marketing Is Getting Harder

If you’re stuggling to make a go of the Internet, you’re not alone. It’s been said that the top 5% make more than the other 95% COMBINED. That’s because they have what I call 20/20 foresight. I teach our Internet Mastery clients how to make the trend your friend, to catch the best wave and […]

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Viral Marketing Case Study: Free Hot Pies!!!

This is not a joke – FREE HOT PIES at Coles… Check out the coupon below. This is an example of a BRILLIANT Marketing Campaign that will go viral – if you love FREE HOT PIES. You know viral marketing is mainstream when the big boys get in on it! Thanks to Tracie Dickson of […]

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Did You Drink Your Link Juice This Morning?

Search Engine Optimisation (SEO), getting free organic traffic to your website or blog is all about what Internet Marketers call having link juice. Have you had your link juice this morning? By now, you already know how powerful links can be when it comes to your search engine optimization (SEO) efforts. Simply put, a link […]

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5 MORE Ways To Increase Your Internet Sales

In my previous post “5 Ways To Increase Your Internet Sales” I started a list that I thought might be worth continuing… That is if you’re still committed to the 1 Percent Improvement Doctrine which is all about doing the LITTLE THINGS that make a BIG DIFFERENCE. Figure out Twitter – and start testing one […]

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5 Ways To Increase Your Internet Sales

You already know about my 1 Percent Improvement Doctrine, but the question is what can you do TODAY to IMPROVE by 1%? If you could do just one of the following things each day, imagine what would happen to your results? Write a new short blog post about something you saw through Google Alerts Post […]

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Internet Technical Mastery Event Day 2 On Today In Melbourne

As you know from yesterday’s post, I am in Melbourne at Internet Technical Mastery – A Platinum Program event that is not open to the public… It’s where I reveal the most powerful Internet tips, tricks and techniques like the one I will partially share with you right now. It’s called www.UserTesting.com you can scroll […]

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Marketing Mistake: Less Is More

Today’s exercise is the comparison of two YouTube videos. I’ll ask you to watch BOTH before you click on the Read More button that reveals WHAT the exponential difference is. This will take you 15 minutes, but it’s going to be well worth it. It’s an exercise that (1) You want to do in its […]

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E-mail Tip Of The Month – Transactional E-mail

This is another one of the sources of 1 percent improvement that you can schedule to make on an on-going basis. I recently did this and increased the back-end sales for one product line by 36% in less than one month. I reduced my refunds by 1 less per week = $2,000 in SAVED SALES […]

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