Archive for the 'Social Networking' Category

Using Emoticons In Business Emails

Here is some research that says using emoticons in business emails is not a good idea. Did we really need a research study to confirm that?!?! :roll:

Sensis Social Media Report 2017

Sensis has just published its 2017 Social Media Report which makes for interesting reading if you are an Internet Marketer. If you want to make the most of your Internet/Web marketing investments, have a look at my Internet Marketing Toolkit. It’s for legitimate brick and mortar businesses who want to generate qualified leads.

 

 

The Internet In Real Time – Second-By-Second stats…!

Not too long ago I shared with you an infographic – 104 facts about mobile marketing. Since I have an interest in infographics that relate to social media and all things Internet, I found a new infographic that closely correlates with this one…
The new infographic is entitled, “Internet In Real Time.” It contains various statistics of what companies are doing second-by-second. For example, the number of Facebook likes per second or the number of Google searches per second. It covers a wide variety of popular companies including Instagram, Facebook, Snapchat, Twitter, Youtube, Airbnb and even Uber. 
 
Incredible isn’t it?!?!

How To Google Yourself

Today’s post is a submission from ReputationManagement.com on How To Google Yourself, which is great advice when considering your online persona and profile.

How To Google Yourself

 

 

Twitterfeed.com shuts down

I just got the sad news…

Howdy, Twitterfeeders!

We’re writing to let you know that Twitterfeed will be shutting its doors on October 31st, 2016. It’s been one heck of a run and we can’t thank you enough for your loyal usage and support over the years.

If you’re looking for a service similar to Twitterfeed to continue using in our absence, we recommend checking out the good folks at Buffer.com or Dlvr.it.

Thanks again for all the feeds!

- Mario
Founder, Twitterfeed
139 5th Ave. New York, NY 10010

Give up Facebook? Are you nuts? No, just happier

Another interesting study revealing the downside or social notworking apps like Facebook

Could you handle going cold turkey for a week? Hmmm…. What does that say about you? Your life, the quality of your relationships or lack thereof?

I am not making a value judgment, just asking a few simple questions.

The stronger your emotional reaction to these questions – well….

 

 

The Social Contribution Of Social Media

As a reader or subscriber to this blog, you know my ‘opinion’ of social media… This cartoon summarises it quite cleverly. social_media

Update Your Linked In Profile Photo

A friend recently asked me how to change her Linked In photo…

Step 1: Go into your Linked In account.

Step 2: Click on Edit profile.

Linked In - Profile

 

 

 

Step 3: Scroll down to your current photo.

Linked In - Change Photo

 

 

 

 

 

 

Step 4: Insert and position your new photo.

Linked In - New Photo

 

 

Step 5: Save and now you’ll see your new profile!
Linked In - Profile Summary
Remember:

You never get a second chance to make a first impression…

Linked In And The Law

Porter Press -1 Porter Press -2 Porter Press -3

 

Thank you Alex Pataky of Opening Roof Specialists for forwarding this on.

I am sure several of our readers and subscribers will purchase the book!

Amazing mind reader reveals his gift in this 2-minute video

You need to watch the video first – it is simply AMAZING..

When you’re done, click to read more.

Continue reading ‘Amazing mind reader reveals his gift in this 2-minute video’

10 Things Not To Do On Twitter

I am not a fan of Twitter, but it does have its valuable use, like receiving all the posts from my blogs – automatically when you follow Marc Dussault… But there are some things you should not do on Twitter as this funny video reminds us…

Ten things not to do on Twitter:

  1. Don’t retweet a complement. Or, do it rarely. They say it’s the same thing as bragging. It is.
  2. Don’t promote something more than a few times. Don’t tweet endlessly about that new blog post you just wrote. It gets boring for your followers. I say the 80/20 rule works here. Only self-promote yourself 20% of the time and you’ll get great results.
  3. Go easy on the hashtags. Hashtags can be fun. If you don’t overuse them. Don’t. Tripp and Tyler also say you shouldn’t use the word “hashtag” in real life. I don’t follow this one. Because, of course, it’s just too much fun to say “hashtag parenthood” when my husband and I are cleaning up baby spit.
  4. Don’t tweet 200 times about the awesome thing you’re doing instead of experiencing it. Live your life, don’t just tweet it.
  5. Stop tweeting about things other people don’t care about. I think you’ll need to contact Tripp and Tyler directly to find out what they believe your followers care about. Or just do what I do, and constantly tweet new mother baby pictures showcasing the insane cuteness of baby @lucia and hope people will forgive you for it.
  6. Don’t follow thousands of people in hopes they’ll follow back. No really, don’t.
  7. Don’t use Twitter for your extended two-way conversations. Need to talk to have a long two-way conversation with someone? Get on email. Or text. Tripp and Tyler say to do it off Twitter. It’s minorly weird to talk forever with just one person as everyone else watches.
  8. Don’t think everyone see yours @replies. This is a tricky one that many don’t understand. Here’s the scoop: If you send an @reply tweet to @claire, it won’t show to all your followers. It will only show to me. If you want all your followers to see the tweet to me, put a period (or word) in front of your @reply, like this: “.@claire” or “hey @claire”. Then everyone will see it.
  9. Don’t tweet twice in a row to squeeze in more than 140 characters. Tripp and Tyler are deeply annoyed by this, apparently.
  10. Don’t tweet too many quotes. You may have heard that tweets with quotes get retweeted like crazy. They do. But not if you do them all the time. Vary up your tweets.

What other things should you not do on Twitter? I’m all ears.

Social Media Versus Traditional Media

Even though this is a study by Virgin Mobile, it still puts into question the true so-called value of Social Media… As you know from reading this blog, I am NOT a proponent of Social Media. I rely on RESULTS to direct my marketing and sales activities. If you do what everyone else does, you end up with the same results they get, which by definition is… AVERAGE.

Social Media - Virgin

Contact us if you want to learn the art and science of antimimeticisomorphism – how to have fun doing out-of-the-ordinary things that create extra-ordinary results with the least amount of effort and lowest cost.

If you would like to get a full media audit to determine how you can create more leads that turn into sales, contact Ultimate Edge Communications.

The Case Against Social Media

As a reader or subscriber to this blog, you know I am fundamentally “against social media” based on some fundamental business and online privacy principles.

The following excerpts from a recent study bolster my belief that the influence of social media is grossly overrated – IN MOST instances. yes, there are exceptions, but exceptions are NOT the rule!

The following graphics from a study from Dscout.com say it all…

Social Media - Phones

It’s not just phones that lack influence – it’s “social media” in general…

Social Media - Friends Influence

So where does the propaganda come from?

Think about it – the social media platforms and self-proclaimed consultants and advisors have everything to gain… THEIR model is to make money FROM you, not for you… Hmmmm….

Smartphone Addicts – A solution

Smartphone cone

Another Dream Dashed by Social Media Blunder

If you read this and my other blogs, you know I’m anti Social Media. The story of the pretty World Cup fan winning a L’Oreal modelling contract only to lose it because of an offensive social media post is just one of countless examples of how people are paying the price for being irresponsible with their own image, persona, online identity. It’s too bad, a contract of a lifetime is down the proverbial toilet.

World Cup Model - Loreal

Things not to do on Social Media – Employee guidelines

Social Media - LogosSocial networking websites have become a popular way to interact with people on the Internet. Thirty-five percent of adults on the Internet now have a profile on at least one social networking site, and 51 percent have more than one. Three-quarters of users between the ages of 18 and 24 have an online profile.

Facebook, MySpace, LinkedIn, Friendster, Urban Chat and Black Planet are just a few of more than 100 Web sites connecting folks around the world who are eager to share their thoughts and feelings.

The use of social media at work presents new opportunities to employers, but also new responsibilities. One is how to manage the amount of time employees spend using the sites and how it is affecting workplace productivity.

Here are some recommendations relating to what employees should not be doing/sharing on social media sites:

  1. Don’t share too much information – It’s very easy to get caught up in the social aspects of sites like Facebook, but what you choose to share is there for all to see if you don’t limit who can view your information.  Sharing personal information with strangers can be dangerous business, and there are some things you should definitely put on your “do not share” list. With Twitter, you can tweet a half dozen times per day and be fine. With Facebook Business Page, once a day should be enough and the same goes for LinkedIn too.
  2. Don’t say you hate your job – You may not like your job or your boss but complaining about it on social media is not going to go down well when your boss finds out.
  3. Posting information when your profiles are linked to more than one site – You may post something innocuous on one site, but then it’s linked to your LinkedIn work profile and you’ve put your job at risk because of that posting.
  4. Failing to keep secrets – News about your workplace, for example, a planned expansion or project should be kept private and under wraps. For instance, broadcasting your visit to a competitor’s client might hurt your company’s chances of securing new business.
  5. Avoid being negative – Negative comments on social media about fellow employees, your employer or customers lowers the reputation of the company and its customers.  You should showcase the success of your colleagues, your company and not just your own achievements and accomplishments.
  6. Social Media - Anti SocialDon’t get into an argument – A difference of opinion is OK; a full-blown argument is definitely taboo. If you want to descend into mud-slinging, just remember, on the Internet, you can’t take it back – it’s permanent and will remain there… forever!
  7. Don’t boast – It’s OK to let people know you just got promoted or you just got a brand new car but be subtle – and grateful. Humility goes a long way on social networks.
  8. Don’t get personal – Just because you have some dirt on the office manager or another colleague, it doesn’t mean  you have the green light to share unflattering gossip online. Do unto others as you would have them do unto you is the perfect maxim for social networking.
  9. Don’t share the fact that you are planning to take a sick day on social media! And don’t share photos of an event that reveals that you were not sick that day. (Note: What the $##@$#$ are you doing taking a (fake) sick day in the first place? If you want a day off, ask for it and schedule it with your boss. Have some self-respect!)
  10. Don’t use social media for posting defamatory or discriminatory messages – Be aware that social media can be used for cyber bullying and harassment purposes, so avoid posting offensive or threatening comments.
  11. Do not breach confidentiality – Unauthorised disclosure of company information via social media sites could include details relating to profit/loss, potential redundancies, employee personal information, client details, internal complaints or trade secrets.
  12. Do not repost articles – be careful about sharing posts you have not actually read because headlines rarely reveal the entire story. Read the article before you attach your reputation to it.
  13. Don’t compromise your organisation’s security – visiting social networking sites at work may expose company networks to malware and can help hackers steal identities and data. Hackers are attracted to networking sites because of the potential they see to commit fraud and launch spam malware attacks.

 LinkedIn – LinkedIn is a professional networking site and you should not be doing the following there:

  • Rapid posting – spamming the newsfeed. This is not the place to broadcast links to articles.
  • Post/participate in spam comments. This is frowned upon by all.
  • Participate in flame wars. The opinions on LinkedIn may not be the same as yours so while it may be difficult to hold back and express your opinion, do so in a professional manner.
  • Auto-post from another social channel to LinkedIn. You cannot sync LinkedIn with Twitter; it causes spam and clutter.
  • Auto-post from website feed. You should not auto share every post on social media. Everything you do on LinkedIn will always be taken in a professional way, unlike Facebook and Twitter. LinkedIn is not a publishing tool for broadcasting messages; it’s a networking tool for showcasing yourself as a professional and make people want to work with you, value your opinions and thoughts.

 Twitter is another social networking phenomenon you should be careful with.

  1. You are what you share/tweet – Just use good common sense when sharing on social networks. The Internet is now the track record of your life. Don’t share something that you don’t want to be left as a representation of you. But don’t let this stop you from making yourself known on issues and things that matter. Having no voice pertaining to certain things that your business stands behind could be worse than a few people disagreeing with your own beliefs. Be proud of who you are and represent as a business, but make sure that you know what image you’re crafting as a result.
  2. Don’t be needy – No one likes needy people on social media. So don’t ask your Twitter followers to “retweet this tweet please.” And don’t beg your Facebook friends to come “Like” your page. Get creative with the way you do things. You can still accomplish those tasks, but learn how to disguise them.
  3. If you misuse Twitter, let’s face it, everyone will see you for what you are – a TWIT!

 

 

Facebook Friends

This is from a parody Twitter account, but I thought it made the point quite succinctly:

Being popular on Facebook is like sitting at the cool table in a mental hospital.

Tweet - Facebook Friends

Attention Business Owners – Stop Wasting Time With Facebook

Don’t just listen to what I have been saying for years, BRW Magazine’s recent headline speaks for itself…

Online Sales Lead Generation

Click on the image to find out what your best Internet Marketing Options are.

Privacy Pirates

Privacy Pirates: How The War For Your Personal Identity Will Escalate In 2013 And What You Need To Do Now To Protect Yourself

At my Internet workshops, I give  participants a sneak peek into what the war between Google, Facebook, Apple and Amazon mean to you and your business.

It’s one of the key principles I’ve been advocating to my elite VIP and Platinum Program Members for the past 3 to 5 years.

The Internet is undergoing an incredible transformation that has alarmed privacy and personal liberty advocates around the world.

Without delving into conspiracy theories and cynical skepticism, I discuss what you should do to protect yourself, your company and your family.

I share what the experts are saying because this is no longer ‘science fiction’. It’s real and it’s here now. Contact us if you’d like a copy of our Privacy Pirates Report.

Internet Wars, Facebook Fallacy, Google Apple War, Google Facebook War

Social Media Marketing

Social Networks, Social Media Marketing