Today’s post has two purposes. First is to let you know that Google has a new browser called Google Chrome and secondly that if you want to communicate effectively using YouTube videos, check this series that will leave you mesmerised. YouTube is without a doubt revolutionising Internet Marketing, but it’s still up to human beings to be creative and imaginative.
Don’t think you can post videos on your Linked In Profile? Think again… Read this simple how-to blog post that reveals a quick work-around! First, you’ll need a Google account and then once you create the presentation, you might have to go in and out of your Google account and the Linked In application for the presentation to show up in your list.
This Internet Mastery Blog is all about applying the 1 Percent Improvement Doctrine to your Internet marketing strategies. Every 1% adds up incrementally and exponentially.
Stay tuned for more valuable insights, ideas and secret strategies like this via this blog.
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Today is the first and therefore Inaugural Annual Exponential Internet Marketing Bootcamp event, held in Melbourne at the Marriott Hotel. If you aren’t in the room, we’re actually missing you. That’s because the concept of the event, based on the classic Exponential Business Building Bootcamp fine tuned and refined over the years takes the Internet to a whole new level. This is NOT a salesfest that many promoters call ‘Bootcamps’ with never-ending sales pitches from stage.
This is a 100% value-packed 3 days, 36 hours where I will present more than 1,200 slides, show 3 mini ‘movies’ and speak over a quarter million words as I present the content and deal with over 200 questions from the participants!
Now that’s a LOT of content!
In fact, the average person takes over 50 pages of notes and gets so brain full that by the end of it all, they will never again be taken to the cleaners by whiz kid webmasters who don’t know what they’re doing.
That’s one of the GREAT benefits of this Exponential Internet Marketing Bootcamp – not just learning WHAT YOU CAN DO, but no longer listening to the B.S. tech wizards who just want to fleece your bank account.
The MORE you know , the less they can get away with their lies.
I know that sounds biased and I am. There are just too many people out there who are leaving it up to ‘SEO and WEB specialists’ and just absolutely and totally being taken to the cleaners.
But guess what? If you don’t know any better – you deserve it.
If you don’t want to get fleeced, then you need to learn what works, what doesn’t and WHY.
That’s what this Bootcamp is all about. I’m not trying to sell you into it, because it’s actually sold out and it’s too late for you anyway. It started when this blog post was published and sent to you. In fact, as you read this, I am introducing a new technology that will revolutionise how our clients Kommunicate with their Klients in what we Kall Killer Konversations™.
We don’t just teach our clients what to do and NOT do, we also put them in contact with the latest technologies and partners who can do things better and usually at a lower cost than their competitors – but unless you’re in the room, you never get access to that information.
That’s why we miss you.
We know that as the day progresses and we show you how to get tons of traffic to your website – you’re going to feel just like this guy does….
How To Get New Leads And Prospects
This is the theme of Day 1 of the Bootcamp – getting website visitors to jump in your boat.
Just imagine what it would be like to have THAT MANY people coming to your website?!?
This is what the Bootcamp is like – ALL DAY LONG. Participants realising that this can and will happen to them and their websites.
One client invested $1,000 and within 3 days had a site that last week produced 22 leads or $3,000 of PAID CONTRACTS that’s $12,000/month and over the past 7 months has produced more than $60,000 of SALES – want to hear the best part? This website totally sucks – any web designer will tell you that. But you know what? The owner of the site runs a BUSINESS that is focused on PROFITS not trying to win ‘graphic design awards’…
If this is resonating with you – stay tuned for tomorrow’s blog post on Day 2 of the Bootcamp!
Conversion Clinic Tip #1: Great Story Telling Will Convert More Visitors to Clients
The YouTube video below tells this story humorously with exceptional visual details that only well-funded companies can afford, that being said, when you are able to tie-in a story into what I Kall Killer Konversations To Konvince Klients To pay Kash, then you’re on to something.
Whenever you don’t have the visual, visceral story to tell – borrow someone else’s like I’ve done here and leverage THAT to make your point. You are giving FULL CREDIT to the source and increasing their brand awareness as in Europe’s Canal +.
In a future blog post scheduled within the next few weeks, I’ll cover several additional Conversion Clinic Tips about HOW to actually write the words that will influence, persuade and convince people to choose to do business with you. For now, enjoy this video and the GREAT STORY IT TELLS.
If you want to check out a few testimonials from the 2009 Exponential Business Building Bootcamp, you can see them at the Business Mastery Channel on YouTube. I’ve uploaded about 20 in all. You’ll start to see a LOT more YouTube videos from me and our clients. I’ll be explaining why this is such a powerful Internet Marketing Strategy at the 2009 Exponential Internet Marketing Bootcamp in Melbourne at the end of November. You don’t want to miss this once-a-year-only event… Preview events are coming up in Sydney and Melbourne… Click here to attend.
Last week, I mentioned in my blog that you should leverage other people’s youTube videos. I’ve since realised that I should lead by example and show you what I mean by leveraging someone else’s video – in this instance it’s Paul Telling, T-E-L-L-I-N-G’s video.
YouTube Tip: Use Other People’s Videos
This example is ideal because it triangulates a lot of VALUE for you. First of all, you need to know who Paul Telling is. He’s an amazing graphic artist, client and friend. You can access his website at the hyperlink above. He was also a participant at our inaugural edition of the Unleash The Speaker Within event.
By telling you about Paul, I am also creating a series of hyperlinks for you to see what we’re all about, I Kall them Killer Konversations – part of the Killer Kopywriting System I’ve developed.
Of course Paul has attended the Killer Kopywriting Workshop…
But getting back on track – Paul attended Unleash The Speaker Within and this was his final performance:
Paul Telling’s Testimonial about the Unleash The Speaker Within event is below:
And now for HIS video… that I have embedded here for you: It’s an exercise as part of the Professional Protege Program that encompasses the Unleash The Speaker Within event…
What Makes Paul Telling Unique
So there you have it in a round about way – LEVERAGING the power of YouTube for YOUR benefit!
If you need any help with your video production – contact Paul Telling. If you want to get better results online, check out our Internet Mastery Programs and events!
In my previous post, I mentioned that YouTube reached 1 billion views/day… What can you start to do NOW to start leveraging this incredible Internet Marketing tool?
YouTube Tip #1: Use other people’s videos
That’s right, embed their videos on your blog and/or website. Each time someone watches the video on YOUR site, YOU get the Search Engine Optimisation (SEO) benefit. If the video is 1 minute, you get one visitor staying on your page for 1 minute. That is a substantial amount of time – don’t try to get longer videos, research has shown that less is more – more people will watch shorter videos. Only use longer videos for education and information to EXISTING prospects and clients.
To use their videos, you just need to cut and paste the embed code on the right hand side of the video on the YouTube page. It’s that simple – if you don’t know what I’m talking about – ask your webmaster, he/she will know. If not, get someone else to help you with your website.
Yes, I can hear you all the way here – THIS IS TOO SIMPLE.
I know – that’s why so few people do it… Go on, take a look around and see for yourself – MOST PEOPLE ARE NOT DOING THIS.
It’s called the 1 percent improvement doctrine… You know all about it from my videos below:
The 1 Percent Improvement Doctrine Part 1/2
The 1 Percent Improvement Doctrine Part 2/2 Read More »»
As you know by now, my short blog posts are rare. This is one of them. This YouTube video is a must watch for anyone involved in Internet Marketing. It is absolutely priceless. I know you’ll want to watch it more than once and forward this blog link to colleagues and friends.
Today’s post is brief – in fact REALLY SHORT because according to recent research (source unknown), online video attention spans are shockingly short. Take a QUICK look at the chart below so that the next time you set out to create a YouTube video – don’t waste too much time creating your masterpiece… Most people won’t watch it to the end!
Online Video Attention Span Statistics
Just to hammer this point home:
Online Video Statistics:
1 in 10 people don’t even give you 10 seconds before they switch off.
About half will give you a full minute before abandoning the video.
9 out of 10 are gone within the first 5 minutes.
That basically means UNLESS your audience is SPECIFICALLY TARGETED, your videos won’t be watched for very long, hence – LESS IS MORE!
Wonder how you can get a ‘pop’ on your videos posted to YouTube? Check out today’s Exponential Tip – I got 18 views on the FIRST day this went live with NO promotion whatsoever, plus it wasn’t even in English or a language I understand!
With this text, I was able to run it through Rapid Reader and create a YouTube Video. I sent the URL to Cristian who then edited the Title and Tags.
With less than an hour of effort, I uploaded it and in the first day got 18 views – building the SEO rankings AHEAD of the launch of the sales page FOLLOWED by the book’s translation.
Why wait until the book is ready to start BUILDING ORGANIC TRAFFIC?!?!
Welcome to my world of Exponential Thinking!
Ka-Ching!
[Psst! If you think 18 views on the first day is nothing to celebrate, you don't understand my 1 percent improvement doctrine and philosophy] click on the hyperlink and you’ll see where I’m coming from and where this will go!
There are now more than 1,900 views of that video…
Oh and another thing – these are ALL NEW LEADS that searched in ROMANIAN = they probably would never have come across me or my products and services any other way…
Does that excite you as much as it does me?
This is the mindset that I teach, you can check out my website at www.MarcDussault.com and see what tickles your fancy. I’d love to help you get this mindset, the one that Unleashes the Exponential Potential that is within you right now.
Today’s exercise is the comparison of two YouTube videos. I’ll ask you to watch BOTH before you click on the Read More button that reveals WHAT the exponential difference is. This will take you 15 minutes, but it’s going to be well worth it. It’s an exercise that (1) You want to do in its entirety. If you cheat, the LESSON WILL BE LOST. (2) You want to set aside UNINTERRUPTED TIME to do this.
Here is the first video. Watch it from start to finish.
Here is the second video, watch it from start to finish.
Now, ONLY CLICK if you’ve watched BOTH versions. Read More »»
Believe it or not, I am about to cross the 100,000 YouTube Video views threshold… I’m at 97,961, no make that 97,962… If you haven’t been to my YouTube Channel, go on and check it out Dr Marc Dussault’s YouTube Channel.
Of course you can always SUBSCRIBE to my channel and get my videos as soon as they’re uploaded so you don’t miss any of them – did you know I have 54 videos?!?!
I will have close to 100 by the end of the year, each one focused on Exponential Growth Strategies…
Thanks for helping me get through the 100,000 level – it’s very exciting to think I just launched my first video less than 18 months ago (January 23, 2008).
Ever worry about sending someone to a YouTube video and wishing you could get them to start viewing it at a pre-set point so they get the message you want them to get right off the bat and not have to ‘wait’ for it?
Well guess what? You can do juts that with this little-known YouTube Tip sent to me courtesy of Nick Schoonens of www.Marketing-Results.com.au.
When you start to develop multiple conversations with different clients and prospects, you’ll want to optimise this when it’s really worth it.
You can specify the minutes and seconds of the start time like this:
add #t=3m03s to the end of the URL to start at 3 minutes and 3 seconds into it:
People’s attention spans are getting shorter and shorter – people will appreciate it if you queue up your YouTube videos for them in advance… Especially if they’ve never seen that before!
So there you go, another reason to keep reading this blog!
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