Google Places

Google has made recent changes that significantly affect your SEO effectiveness. One of them I discussed recently, called Google Previews. Today’s post is regarding Google Places – another attempt by Google to fend off Facebook’s domination by forcing you to put additional information into Google to increase Google’s ranking – not necessarily improve your own SEO results. In fact this complicates the process in a zero sum game. More work, effort and cost for the same or WORST outcome than you previously had.

Contrary to what they want you to believe, Google is in business for themselves and Google Places I am sure you’ll agree is yet another task that you have to undertake to not lose whatever presence you previously had.

As a blog reader and subscriber, I want you to know about these shifts. If you want to know what to do about them, you’ll need to become a client. We have a wide variety of Internet programs and products to choose from. Contact us and we’ll discuss the various available options.

I don’t want to leave you completely in the dark so here is a link that explains the potential negative impact of Google Places. Ray Keefe of Successful Endeavours originally sent it to me.

(Psst! Thanks Ray!)

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