Tag Archive for 'Family Business'

Preeminence = ZERO client acquisition cost

Just by ‘being on the Internet’, stuff happens.

I have a website devoted to helping family businesses deal with succession issues.

You might not know that…

“Several years after completing an Bachelor of Engineering Degree, Dr Dussault went on to acquire an Executive MBA. Subsequently, as a part-time faculty member, he taught in the MBA program as well as completed coursework towards a Ph.D. in entrepreneurship, family business, organisational behaviour and information technology management while he doubled his companies’ sales and expanded his companies’ geographic reach.

Upon his arrival in Australia, Dr Dussault continued his doctoral research in e-commerce business models, focusing on stakeholder analysis and strategic decision-making, completing his 400-page thesis (with over 700 references) in a record 3 months. He was conferred a Doctorate in Business Administration (DBA) degree from Southern Cross University.

Recently, Dr Dussault completed a post-graduate law degree at the prestigious University of New South Wales. Investigating the selection of optimal tax and financial planning strategies for wealth creation and asset protection, he was in the unique position of learning the most powerful strategies sitting amongst Australian Tax Office inspectors and auditors!

Dr Dussault is a Fellow of the Australian Institute of Management as well as the recipient of the highly acclaimed Company Directors Course Diploma 2005 bestowed upon him by the well respected Australian Institute of Company Directors. He is recognised as an Associate Stockbroking by the Securities and Derivatives Industry Association of Australia.”

But that doesn’t matter, someone figured it out and sent me this e-mail:

Website Contact Request:
I’m interested in Dr. Dussault’s research into family business and how it
applies to family businesses in Australia.  Does he lecture/present on
family business topics such as succession?  I organise conferences…

—— End of Forwarded Message

This is a ZERO COST PROSPECT acquired automatically via a passive Exponential Internet Marketing Strategy. I could have spent HOURS searching for this person, proposed my products and services and still not work with this organisation…

I don’t know what the future holds for this opportunity, but my love of family businesses will come through in our discussions and I am cautiously optimistic that it will be the beginning of a long-term win-win-win-win relationship for myself, the organisation, its members and our clients.

Stay tuned… as things keep moving…

Onward and upward!
Dr Marc Dussault
Australia’s #1 Exponential Growth Strategist

P.S.
So many people, when they realise how much I’ve accomplished are ‘mesmerised’ by the results and outcomes I’ve produced – what some fail to realise is that it’s continuous and never-ending improvement that makes the difference.

It all adds up in the end – when EVERYONE sees the FINAL RESULT.

Most people are oblivious to the individual small steps it takes to get to the ultimate outcome. Small steps anyone can make, but many don’t.

I am not quite sure why that is, it’s just is the way it is. That’s also why those of us who do the 1 percent improvement on a regular, disciplined basis – get all the results and rewards.