Monthly Archive for August, 2010

Engineer Wins Another Award, No Make That THREE Awards!

I recently blogged about one of our clients, Ray Keefe of Successful Endeavours being a finalist for a business award. As it turns out, Successful Endeavours won three – Two business awards and was a finalist for a third! The reason I mention this is because if you’re a professional or senior executive who wants to win the game of business, winning awards is part of the game. It’s not only one way to get free publicity and advertising – in this instance it’s probably worth in excess of $10,000, but places you at the top of your profession, industry and market as THE LEADER.

This blog and the business coaching services we offer our clients are all about teaching you the skills so you play your “A Game” to win. Our Exponential Marketing Strategies are so potent and proven – we even offer a RESULTS-BASED GUARANTEE when you qualify! Contact us now so you too can start winning awards and the game of business!

Not convinced yet about the value? Click here to read the ONLINE version of the Business Award announcement… MORE FREE SEO!

Think before you speak…

This Professional Mastery Blog covers all the elements you need to run up the corporate or business ladder of success two rungs at a time. Sometimes avoiding a stumble is as valuable as learning what your Next Best Step™ is… We have a brand new event called Become The Next Corporate Rockstar that teaches public speaking skills you want to master to develop greater influence and persuasion without sounding like a spruiker.

Here are six reasons why you should think before you speak – The last one is great!

Have you ever spoken and wished that you could immediately take the words back… Here are some examples of a few people who did…

Case Study #1:

I walked into a hair salon with my husband and three kids in tow and asked loudly, “How much do you charge for a shampoo and a blow job?

I turned around and walked back out and never went back.

My husband didn’t say a word…

He knew better. Continue reading ‘Think before you speak…’

Attention Engineers!

At recent recent Slide Rule Thinking In The Internet Age events, I focused on how to develop an Exponential Mindset to create better outcomes for yourself as an engineer whether or not you’re a designer, project manager or executive. It was informative because it introduced participants to a whole new way of thinking, commonly called outside the square or outside the box thinking.

One of the frameworks that underlies this Exponential Mindset Thinking when it pertains to creativity and innovation in Parallel Thinking as coined by Edward De Bono. There is an event that I came across recently that I thought might be of interest. Its called Creative Innovation 2010. I had a quick look and I have to admit – it looks interesting!

If you’re looking for inspiration as a designer, you want to explore different sources, tap into each one to extract the essence of the message to guide you along the path of greater self-awareness that enables you to come up with bigger and better ideas and solutions for your engineering projects.

I’ve read at least half a dozen books written by Edward De Bono – I highly recommend them if you want to develop your creativity and innovative thinking skills.

A Building Versus A Monument

At a recent edition of Career Calculus And Personality Equations For Career Advancement (for engineers), Jacob Latter of John Holland mentioned a really cool building that was built at his alma mater, Newcastle University. The reason this is important and relevant to this blog is that Professional Mastery is all about doing out-of-the-ordinary things that create extra-ordinary results. In this instance, it’s all about creating a MONUMENT rather than ‘just a building’.

Life Sciences Building Newcastle University

Life Sciences Building Newcastle University

When you’re an engineer, you appreciate the technical challenges of creating such a long cantilever…

Life Sciences Building - Newcastle University

Life Sciences Building - Newcastle University

If you want more details, no problem – here they are…

Life Sciences Building Newcastle University

Life Sciences Building Newcastle University

Here is the relevance of this blog post – something we cover in detail at Career Calculus And Personality Equations For Career Advancement. It’s all about making sure you stand out above the crowd so you either get on the fast track career path or once on the fast track, you remain ahead of the other fast trackers. This is an example of someone who was visionary and saw the long-term value of the design to inspire and motivate others to do the same.

Are you doing things that inspire and motivate others? Without trying to change the world overnight, think about it and you’ll realise there are a lot of choices that you make on a daily basis that affect the legacy you’re creating.

Australian engineer in the running for another award!

Ray Keefe of Successful Endeavours is up for yet another business award! Competition is they but we are already on the short list.  Here are the statistics:  15,000 businesses are invited to apply, only 83 do.  So they aren’t competing with 15,000 other businesses, just 83.  Of course those 83 are of a better mindset because they are there. That’s why an Exponential Mindset makes success easier and easier BECAUSE there are less and less people competing with you as you get better!

Successful Endeavours was recently featured in the Casey in Business magazine which goes out to 4,500 businesses in Casey.  Even though there are 15,000 registered businesses in Casey and they all get contacted by the Casey Business Development office and encouraged to sign up for free support and information services, less than a third actually do it.  I think you’ll agree this is GREAT exposure – especially when it’s a FULL PAGE AD!

Ray Keefe - Successful Endeavours

Ray Keefe - Successful Endeavours

Of course Ray is a multi-award winning Exponential Marketing Enthusiast, Exponential Entrepreneur Of The Year Award winner… So he knows he’s going to request a full page reprint that he can then send to all his existing clients, prospects and suspects. For those ‘top’ clients, he’s going to request actual magazines for the ADDED VALUE IMPACT… With a post-it note sticking out of the page where his ad is, with another post-it note on the cover…

Totally exponential which doesn’t just win you business awards, it wins you NEW BUSINESS!

Australian Engineering Week 2010

Today is the start of Australian Engineering Week 2010. As an engineer, Engineering Week brings back a lot of memories, most of them fuzzy for some reason…

Anyway, I thought I would remind you of it since Engineering Education Australia is a graduate of our Business Mastery Platinum Program.

I especially like “Make it so” as their slogan – a tribute to Star Trek and the fact that engineers “make it so”.

Plus I like it because it rhymes with my name – Make it so Dr Dussault!