We’ve all heard the expression you never get a second chance to make a first impression, yet online it’s even more important BECAUSE it’s the ‘only’ impression they can make.
just look at the detailed analysis of a Facebook page below… It’s all about the photos.
A poor photo = a poor impression.
I’d like to make success more complicated for you, but in reality it’s not all that hard…*
With a terrible photo, you’re simply not putting your best foot forward. Simple as that.
You don’t have to have ‘movie star looks’ to give a good impression, you just need to make the investment in a professional photo that reflects who you are.
If you don’t make that investment, it’s blatantly obvious and you’ll be regarded accordingly.
* Let me be blunt. A great photo won’t get you a contract, project or an order, but a poor one might just lose it for you. Think about that.
A good photo costs a few hundred dollars – it’s a bargain if it prevents you from LOSING orders and sales that you otherwise would have had.
I see it all too often with struggling entrepreneurs – they have such a poor online image that no one who searches for them would ever give them the time of day.
Photos are blurry/out of focus, too high or too low contrast, low resolution or too small in size… Poorly cropped or show the person in a casual atmosphere when it should be a professional setting.
Just think about it – in many cases, it’s the single best investment someone can make to improve their career and/or business.