Archive for the 'Business Growth' Category

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20/20 Foresight

Wouldn’t it be nice to be able to look into a crystal ball and see what the future holds? 20/20 Foresight might not be THAT precise and accurate, but there are tools, tips and techniques you can use to determine trends and tendencies forecasters and analysts use on a daily basis to predict what’s coming. […]

Not everyone should be a champion

For the past few weeks, I have been blogging and emailing about Champion Mindset strategies applied to business and then it hit me – not everyone should be a champion. I don’t say this frivolously, I’m totally serious. Not everyone should be a champion. Champions want opponents who push them to become the best they […]

Why Smart Business People Fail

In a previous blog post, I touched on several foundational concepts that can help you to go from establishing motivation to creating momentum. Today, I want to focus on the catalyst, the initial trigger(s) that can help you start the process. First and foremost, to get moving, you need to overcome inertia. Inertia is defined […]

Lack of resources?

“Whenever you face a deficit in resources, you need to replenish your inventory of ideas.” — Dr Marc Dussault  

How to find windfall profits in your business – look at your shoe laces!

Many business people search for complicated (and expensive) ways to grow their businesses… Often, the simplest and easiest things create the biggest results. This TED TALK video is an example of the concept of finding hidden assets in your business BY CHALLENGING preconceived thoughts and ideas. In this video, Terry Moore challenges you on how […]

My encounter with a (non) super model

I recently had an encounter on the sidewalk with a young lady who, as we chatted, revealed she was on her way to a modelling audition. I knew she was a model – not because of the way she looked, but because she was lost. I offered to help with a suggestion with the direction […]

Online and offline advertising: The Double Whammy

Does combining offline and online mean double the costs or double the profits? That’s a perplexing question that baffles many small business owners and independent retailers. What works for multinational corporations with deep pockets doesn’t work for small businesses with shoe-string budgets. Even though today’s empowered consumers expect to interact with brands across a wide […]

Is Your Business Growing?

Sydney’s Private Jeweler, Sam Kritsotakis, recently opened his new Eskae Boutique in Mosman… The reason that’s newsworthy is because a lot of businesses are struggling, yet our clients are thriving and expanding. The reason is simple. They are applying antimimeticisomorphism principles of Exponential Mindset Thinking – having fun, doing out–of-the-ordinary things that create extra-ordinary results […]

Lead Generation For Small Business

Across Italy, police are cracking down on Ferrari and Lamborghini drivers, but not because they are driving too fast. Italy, like so much of southern Europe, is drowning in debt, so police are pursuing drivers to make sure they are declaring – and therefore paying taxes on – earnings that would allow them to afford […]

Are you in the entrepreneurial jail?

One of the sad things I see in my line of work as The Exponential Growth Strategist is business owners who are slaves to their business and won’t admit to themselves. They put up appearances and “posture” when I meet them, claiming they are decisive and “in charge”, but just a little probing reveals the […]

Muddled Messages

I recently blogged and asked if your clients understand you. Today’s photo of the week is a great reminder of the need to avoid muddled messages. In marketing and sales, the clarity of the message is a key component of success. That being said, all too often, messages get muddled by the time they reach […]

Apple’s Cash Pooling

As you know, I am a huge fan(atic) of Apple‘s products – haven been for more than 20 years. Of course with great products and market-leading valuations means Apple gets a lot of news coverage. This week it’s about it’s overseas tax planning strategies and cash pooling. Even though they are legitimate and legal, the […]

Strategy Versus Tactics

We have all heard the expression “you need to work ON your business instead of IN it…” Easier said than done. In fact, for most owner operators, it’s a transition they can never make. The reason is simple: The personality traits that got them to go INTO business are exactly the ones that will keep […]

How To Grow Your Business

We all remember playing around with a Rubik’s Cube, getting close to solving it only to scramble it even more… Those frustrations are not all that different from business owners who try to grow their businesses… Now there’s a special tool to help you grow your business – it’s called a Marc-Ka-Ching Kube!

Business Growth Products

I recently created a short YouTube video (48 seconds) that highlights what you can do with the exponential power of the Internet. In less than 1 minute, I am able to introduce myself as The Exponential Growth Strategist, promote my 1 Percent Improvement Doctrine to help you get more done with less effort, and make […]

Are You A Cost Or A Benefit?

Clients see you in one of two ways, either as a COST or as a BENEFIT. Examples of companies that are perceived as a ‘cost’ Lawyers Dentists Plumbers Gym Search consultants/headhunters Examples of companies that are perceived as a ‘benefit’ Restaurants that you want to eat at (non fast food) Jeweller Concerts and events Zoo […]

Print media is alive and well – as it should be

I was just talking with a print publisher explaining to her that I am a firm believer in the immense value of print media – EVEN if we are in a digital age, we are still not about to forego print anytime soon. Print just has to COMPLEMENT digital capabilities. Both print and digital can […]

Act as the business you want to be

If you want the genesis of this concept, watch Steve Job’s Commencement Address To Stanford University Graduates in 2005 shown below. Listen to one of our Platinum Program Members who explains this philosophy in his own words: When we started, we were aiming to assist smaller businesses, those with less than 20 employees.  This is […]

What watching Grey’s Anatomy taught me about growing a business

Some people say that TV rots your brain and can’t teach you anything. I like to take a more exponential approach. TV is great way to unwind (if you’re like me and lucky enough to have the time 😉 and you can occasionally learn something from the boob tube and not just from documentaries. Last […]

Why You Lose Clients

This graph says it all… As a regular reader or subscriber to this and my other blogs, you know about my holistic approach to business. One of the key components of what Exponential Marketing is all about is establishing authentic and genuine rapport with your suspects, prospects and clients via what I call “Killer Konversations“. […]