Tag Archive for 'Radiation Fears'

Facts Whisper Fear Screams: Lessons From The Japan Earthquake

Published on March 22, 2011 in Copywriting, Direct Mail, Innovation and Creativity, Killer Kopywriting, Lead Generation and Marketing Mistakes To Avoid. 0 Comments Tags: , .

If you’ve been transfixed by the catastrophic events in Japan, you’ve seen and heard the media’s insatiable appetite for fear mongering. I heard a quote ” Facts Whisper, Fear Screams” that I thought was appropriate and timely. I am staging my Killer Kopywriting Workshop this weekend in Sydney – if you want to attend, give […]