Lead Generation Tips And Ideas For Small Business Owners
I am not a fan of Twitter, but it does have its valuable use, like receiving all the posts from my blogs – automatically when you follow Marc Dussault… But there are some things you should not do on Twitter as this funny video reminds us… Ten things not to do on Twitter: Don’t retweet […]
Even though this is a study by Virgin Mobile, it still puts into question the true so-called value of Social Media… As you know from reading this blog, I am NOT a proponent of Social Media. I rely on RESULTS to direct my marketing and sales activities. If you do what everyone else does, you […]
As a reader or subscriber to this blog, you know I am fundamentally “against social media” based on some fundamental business and online privacy principles. The following excerpts from a recent study bolster my belief that the influence of social media is grossly overrated – IN MOST instances. yes, there are exceptions, but exceptions are […]
If you read this and my other blogs, you know I’m anti Social Media. The story of the pretty World Cup fan winning a L’Oreal modelling contract only to lose it because of an offensive social media post is just one of countless examples of how people are paying the price for being irresponsible with […]
This infographic has a lot of useful lessons for anyone using broadcast email marketing on an on-going basis.
Social networking websites have become a popular way to interact with people on the Internet. Thirty-five percent of adults on the Internet now have a profile on at least one social networking site, and 51 percent have more than one. Three-quarters of users between the ages of 18 and 24 have an online profile. Facebook, […]
This is from a parody Twitter account, but I thought it made the point quite succinctly: Being popular on Facebook is like sitting at the cool table in a mental hospital.
This is a metaphor that can change how you manage your Internet Marketing Strategies. Click on the image below to see how you can generate more leads for your business.
Last week, I blogged twice about how small business owners are generating new leads for free. The first blog post explained step-by-step how to leverage things you find online to create SEO optimised content. The second blog post demonstrated how, once you adopt an exponential mindset, you can get more new leads for free. But […]
Yesterday, I blogged about how online lead generation was quick and easy, with a LIVE example. Today is a follow up with two parts. The first part is how Lynn Gilmartin had a fabulous experience floating and video blogged about it. Inner Outer Health is a client of ours and its owner, Lena Yammine was […]
Today’s blog post is special. I know you hear that a lot, but bear with me and determine for yourself if what I reveal below is valuable, maybe even priceless for you. In today’s world, we know you have to be online to get new leads and you have to have a preeminent presence NOT […]
Blogging is increasingly important, especially for small businesses who want to generate new leads. We cover why and how to do it at our Blogging for Business workshop that we also have recorded as a “How to blog webinar“. One of the things we cover is the top mistakes to avoid, including this colourful infographic […]
According to Wikipedia: Phishing is the act of attempting to acquire information such as usernames, passwords, and credit card details (and sometimes, indirectly, money) by masquerading as a trustworthy entity in an electronic communication.[1][2] Communications purporting to be from popular social web sites, auction sites, banks, online payment processors or IT administrators are commonly used […]
Getting to the top of Google’s search listings is not hard, if you know what to do. Here is one quick and easy way to get there. Use the Google Keyword tool to find a relevant four-word phrase in your industry that has several thousand searches per month. The more specific the phrase, the better. […]
When we track down an SEO agency that finally fits the bill, conveys the right message and checks out against a pile of references they’ve thrown our way, the battle is won and we can now get on with the challenges of being a business without the online clap-trap, right? Well, not really. Leaving your […]
What I love to do is uncover “lies” that distract or distort people’s reality or perceptions of reality… For example, I think Malcolm Gladwell is one of the best business non-fiction writers around. His book Outliers was a phenomenon for non-academically inclined business people. He brought the world of ‘Expert Performance‘ to the layperson in […]
Once you have traffic to your website or blog, the next hurdle to overcome is turning website browsers into buyers. Easier said than done – unless you learn WHAT and HOW to do it, then it’s actually quite easy. Almost as easy as flipping a coin and hoping for the best!
Today is the first instalment of a cartoon series… Online Programs Available: Blogging for small business webinar Turn Browsers into buyers webinar Internet Lead Generation Toolkit
According to recent studies, search engine users overwhelmingly click on organic results as opposed to paid ads by a whopping margin of 94 per cent to 6 per cent. One study looked at both branded and non-branded search queries. On branded searches, the top search result received the most clicks, which makes sense, considering the […]
As a reader or subscriber to this blog, you heard me profess the benefits of the 1 Percent Improvement Doctrine, how little things can add up to make a big difference. Today’s post was submitted by Ray Keefe of Successful Endeavours in Melbourne, Australia and is yet another example that if you improve what you […]
