Every single business out there assumes that they know their customers. The thing is, they may be familiar with the image that they portray and the general opinion from customers, but they don’t truly KNOW their customers well. If you want to be the sort of business that learns what’s meaningful to its customers, you […]
(Image Source) Blog writing has become an instrumental part of business for many companies around the world in recent years. Offering an excellent way to encourage search engines like Google to give your website more time in the sun, writing blogs has become a key marketing tactic over the last few years. Of course, though, […]
Source One thing that is true for practically every business in the world in the modern era is that there are few things more important to it than IT. We live in a digital world and a business that isn’t willing to embrace digital technology is one that is very unlikely to succeed. However it’s […]
Pexels – CCO Licence Cybersecurity remains a constant threat to businesses, but the COVID-19 pandemic has shed new light on cyber threats. As companies were forced to modify their operations swiftly in response to the coronavirus outbreak, hackers found new opportunities to gain access to in-house systems and servers. As a result, a significant number […]
Social media has fast become a key place for many businesses to build on their success. Spreading the word and making sure more people are hearing your company’s name and seeing you more often is key. That’s why you should be taking full advantage of what these platforms can offer you. With that in mind, […]
Image Running an online business is difficult at the best of times; but during a global pandemic we have to up the ante when it comes to our digital presence and capabilities. From setting up your office at home to employing people remotely – there are many elements to consider and ways to make your […]
Sick and tired of fighting with all the tabs you need open? This great article has great tips to get tabs under control for Edge, Chrome, Safari and Firefox.
Video is not just an engaging content format that’s easy for people to ‘digest’, it’s (now) also easy for you to post on multiple platforms. It’s an effective marketing strategy to build trust by showcasing your personality and expertise and if you can’t create them, leverage existing content to achieve the same outcome as noted […]
Pixabay License Data classification is vital for all businesses, especially as we hold more information than ever before, and businesses increasingly open their data networks to external collaborators. Below, we take a look at the different reasons why this is a must for data protection purposes. What is data classification? Data classification is a procedure […]
Image Pixabay CC0 License Online retail has been going from strength to strength for many years now, while, unfortunately, bricks and mortar stores are finding business increasingly challenging. The COVID-19 pandemic has seen internet sales skyrocket as shoppers have turned to e-commerce to purchase goods while the stores were closed. It is plain to see […]
Social media is, undeniably, the strongest collection of platforms when it comes to marketing online. More people are connected to at least one social media account than ever before and it offers businesses an unparalleled level of direct access. However, every social media platform is a multi-faceted discipline, meaning that marketing on them incorrectly is […]
Photo Source The coronavirus pandemic has wreaked havoc with most businesses. The pandemic has posed countless challenges and it can feel exhausting trying to overcome each one as it’s presented to you. Now, running a business has never been easy. But right now, it can feel like you’re constantly treading water to stay afloat. The […]
When you put a lot of time, effort and money into building an ecommerce level, it’s understandable that you want it to be as successful as it can possibly be. Taking your site to the next level is certainly possible, and there are some things you can do to get there. That’s what we’re going […]
If you have a start-up, you probably have a website. If you have a website in 2020, it needs to be optimized for search engines to achieve success. Google and Bing’s algorithms now make it very hard for a completely new site to rank among competitors on the search engine results page (SERP) without first […]
Starting your online venture will be the most exciting journey for you and if you already have a presence, then it’s time to start optimising that. You probably already have your ideas, your thoughts and it’s time to take a big leap towards a new business goal. Perhaps that is to have a certain amount […]
Online shopping has limits that can make it more difficult or more expensive than it needs to be. Here’s why you should shop directly from U.S. stores.
Photo by Negative Space from Pexels The current global pandemic has already caused massive changes across the world. This has had a significant impact on businesses, trading and how the consumer behaves. In America alone, nearly 95% of the population has been affected by a quarantine. Businesses have been forced to shut their doors, leaving […]
If you run a business and you want it to be successful, you have to make sure that you are going to have a website to back it up. A website is actually essential in ensuring that you are keeping the public face of the business how you want it to be, and yet it […]
The current worldwide pandemic is doing a lot to our businesses, whether they be previously and well established, or just on the verge of becoming something tangible. If you’re someone in the position of needing to carry on working from home, hopping on Zoom meetings and writing more emails than you’ve ever needed to in […]
Businesses across the world are still reeling from the COVID-19 virus and the lockdown it has precipitated. They’ve had to completely reassess their operations, enabling their employees to work from home where they can, and placing them on furlough when they can’t. Because of the sweeping disruption to global logistics and supply chains, business has […]
