Tag Archive for 'Social Media'

The Social Contribution Of Social Media

As a reader or subscriber to this blog, you know my ‘opinion’ of social media… This cartoon summarises it quite cleverly.

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Social Media Versus Traditional Media

Even though this is a study by Virgin Mobile, it still puts into question the true so-called value of Social Media… As you know from reading this blog, I am NOT a proponent of Social Media. I rely on RESULTS to direct my marketing and sales activities. If you do what everyone else does, you […]

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How to Harness the Power of Social Media for Your Brand

While most organisations acknowledge having a social media presence is almost non-negotiable in the modern, connected world; not everyone fully understands how to incorporate it into the marketing mix with proven return on investment. The social media realms can be difficult to navigate – it’s still a relatively new industry that is continually undergoing rapid […]

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Things not to do on Social Media – Employee guidelines

Social networking websites have become a popular way to interact with people on the Internet. Thirty-five percent of adults on the Internet now have a profile on at least one social networking site, and 51 percent have more than one. Three-quarters of users between the ages of 18 and 24 have an online profile. Facebook, […]

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Facebook Friends

This is from a parody Twitter account, but I thought it made the point quite succinctly: Being popular on Facebook is like sitting at the cool table in a mental hospital.

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Attention Business Owners – Stop Wasting Time With Facebook

Don’t just listen to what I have been saying for years, BRW Magazine’s recent headline speaks for itself… Click on the image to find out what your best Internet Marketing Options are.

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Social Media Marketing

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NEWS FLASH: Twitter cuts off service to LinkedIn

Twitter, the micro-blogging site, has cut off tweets on the professional social network LinkedIn, ending a two-year partnership. Twitter is a website that lets users broadcast 140-character status updates, or tweets, in real time. The micro-blogging service has had a partnership with LinkedIn since 2009. “If you had previously synced your LinkedIn and Twitter accounts, […]

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Social Media Losing Shoppers

As you must know by now, I am not a fan of Social Media Marketing. I think it’s a monumental waste of time, money and effort. I haven’t held back on this view and it’s simply because it doesn’t make any financial sense for small business to waste countless hours and in some case thousands […]

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Social Media – it’s all getting too hard

Are you struggling with the time, effort and cost associated with Social Media Marketing? You’re not alone – have a look at this article – Burberry has deep pockets for their social media marketing and you have to ask yourself – can it really be worth it? If you’re a small business, I can tell […]

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Prevention is such a hard sell…

It’s hard to get an important PREVENTION message across… The anti-smoking lobby struggles with it. One of our gym owner/client finds it hard to help people prevent the onset of type II Diabetes and I want to protect small business owners from being fleeced by unscrupulous Internet Marketing spuikers, web design companies and now “Social […]

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Internetaholic?

If you think you’re an Internetaholic, addicted to Social Media, Tweeting and Facebooking your every move – Have a look at this video I am sure you’ll tweet and forward it on!

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Business Blogging In 2011

Even though small businesses in Australia lag in Internet adoption with most small businesses either not having a website established or not having a fully integrated, functional website, in contrast, Australian consumers are quite techno-savvy. According to recent research, 37% of Australians use smart phones and is predicted to be 50% by the end of […]

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What Texting Is Used For

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Social Media Revolution

As you know by now, my short blog posts are rare. This is one of them. This YouTube video is a must watch for anyone involved in Internet Marketing. It is absolutely priceless. I know you’ll want to watch it more than once and forward this blog link to colleagues and friends. The Social Media […]

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