Archive for the 'Long Tail Niche Marketing' Category

How To Get More Traffic – Bottle Cap Challenge Example

There are countless ways to generate traffic to your blog(s). One of them is to jump on the bandwagon of a viral challenge like the Bottle Cap Challenge. Sydney squash coach Aaron Frankcomb and I just posted our squash version of it on my Mindset Of A Champion blog. Go have a look and see […]

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The Internet In Real Time – Second-By-Second stats…!

Not too long ago I shared with you an infographic – 104 facts about mobile marketing. Since I have an interest in infographics that relate to social media and all things Internet, I found a new infographic that closely correlates with this one… The new infographic is entitled, “Internet In Real Time.” It contains various […]

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Shift Happens

We all know SHIFT HAPPENS. But wouldn’t it be nice to have 20/20 Foresight? Consider these digital disruptions:* The world’s largest taxi company owns no taxis (Uber) The largest accommodation provider owns no real estate (AirBnB) The biggest communication companies own no infrastructure (networks) (Skype, WeChat) The most valuable retailer has no inventory or stores […]

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10 Things Not To Do On Twitter

I am not a fan of Twitter, but it does have its valuable use, like receiving all the posts from my blogs – automatically when you follow Marc Dussault… But there are some things you should not do on Twitter as this funny video reminds us… Ten things not to do on Twitter: Don’t retweet […]

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Email Infographic – words to (not) use

This infographic has a lot of useful lessons for anyone using broadcast email marketing on an on-going basis.

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Bear in the woods

This is a metaphor that can change how you manage your Internet Marketing Strategies. Click on the image below to see how you can generate more leads for your business.

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Moneyball – Antimimeticisomorphism at its best

As a reader or subscriber to this blog, you’ve seen countless examples of antimimeticisomorphism. Antimimeticisomorphism is defined as having fun doing out-of-the-ordinary things that create extra-ordinary results with the least amount of effort and lowest cost. The video excerpt below is taken from the major motion picture movie adaptation of Michael Lewis’ bestselling book – […]

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Online Lead generation

Last week, I blogged twice about how small business owners are generating new leads for free. The first blog post explained step-by-step how to leverage things you find online to create SEO optimised content. The second blog post demonstrated how, once you adopt an exponential mindset, you can get more new leads for free. But […]

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Get New Leads For Free!

Yesterday, I blogged about how online lead generation was quick and easy, with a LIVE example. Today is a follow up with two parts. The first part is how Lynn Gilmartin had a fabulous experience floating and video blogged about it. Inner Outer Health is a client of ours and its owner, Lena Yammine was […]

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Internet Traffic Tip

Getting to the top of Google’s search listings is not hard, if you know what to do. Here is one quick and easy way to get there. Use the Google Keyword tool to find a relevant four-word phrase in your industry that has several thousand searches per month. The more specific the phrase, the better. […]

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The 3 things that should be in your monthly SEO agency report

When we track down an SEO agency that finally fits the bill, conveys the right message and checks out against a pile of references they’ve thrown our way, the battle is won and we can now get on with the challenges of being a business without the online clap-trap, right? Well, not really. Leaving your […]

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Top 10 Blog Posts Of 2013

2013 has been quite a year. Below is a list of the top 10 blog posts of the year. Enjoy a quick review and use the tips and techniques to make 2014 your best year ever! Willpower is like a battery – How to stick to your goals like New Year’s Resolutions. Hyperbolic Discounting – […]

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Exponential Marketing Comic 1

Today is the first instalment of a cartoon series… Online Programs Available: Blogging for small business webinar Turn Browsers into buyers webinar Internet Lead Generation Toolkit

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Organic search and click-throughs

According to recent studies, search engine users overwhelmingly click on organic results as opposed to paid ads by a whopping margin of 94 per cent to 6 per cent. One study looked at both branded and non-branded search queries. On branded searches, the top search result received the most clicks, which makes sense, considering the […]

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Attention Business Owners – Stop Wasting Time With Facebook

Don’t just listen to what I have been saying for years, BRW Magazine’s recent headline speaks for itself… Click on the image to find out what your best Internet Marketing Options are.

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Grooming The Internet

I’m not sure where this came from, but I thought it was cute enough to share with you. It’s what business blogging is all about… … When you find something worth sharing, please forward it on to me so I can then leverage it for our readers!

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Social Media Losing Shoppers

As you must know by now, I am not a fan of Social Media Marketing. I think it’s a monumental waste of time, money and effort. I haven’t held back on this view and it’s simply because it doesn’t make any financial sense for small business to waste countless hours and in some case thousands […]

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Google removes sites from Index

Google disapproved 134 million ads and disabled more than 800,000 AdWords Accounts in 2011. A shocking statistic, a 136% rise from the year before. Like fighting spam and click fraud, finding and nixing bad ads on AdWords is a continually escalating battle. Back in 2008, the company only disapproved 25 million ads. What does this […]

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Social Media – it’s all getting too hard

Are you struggling with the time, effort and cost associated with Social Media Marketing? You’re not alone – have a look at this article – Burberry has deep pockets for their social media marketing and you have to ask yourself – can it really be worth it? If you’re a small business, I can tell […]

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Book Box Company – great explanation video

The true power of the Internet is its ability to reduce the cost of communicating with your suspects and prospects. The video below, by the Book Box Company is the perfect explanation of what they do, how they do it and why it’s important to the final (finished) product. There is no doubt that once […]

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