You Can Start A Successful Business Right Now, Here’s Why

Since we are in the middle of a global health crisis, you might think that now is the absolute worst possible time to get started with a new business venture. But we’re not so sure that’s the case. Here are a few reasons why now could be a great time to get started with your company idea.

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It’s Worked Before

You might assume that during a period of economic turmoil, such as a world health pandemic, businesses always fail straight out the gate. After all, consumers are buying less so there is less demand to take advantage of on the market right?

Wrong, first there have been numerous examples where a business was successful because it disrupted the original market. For instance, Uber and Lyft were both established during the 2008 crash because they were able to recognize what was wrong with the taxi industry and correct it. Your business idea could follow the same pattern and shake up the industry in a new way.

Second, it’s a fallacy to say that consumers are buying less right now. Consumers are buying more because they are getting the support they need from the government to do so. Many consumers found that they did benefit from significant furlough packages which allowed them to spend, even when they were out of work.

Some Businesses Are Thriving

Certain business models are struggling through the coronavirus pandemic. But others are more or less thriving on the market. They are benefiting from additional levels of demand. One example of this would be shipping companies. Shipping companies are seeing higher levels of demand because more people and businesses are buying online. You can see for yourself by exploring just how many shipping jobs are available right now.

Health companies are another great example of a business model that is benefitting from additional levels of demand. Customers are investing more in health products because they are more aware of the importance of their own wellbeing. So, if you set up a business like this, you could see huge levels of demand.

Opportunities Exist

You could assume that governments are ignoring and avoiding entrepreneurs right now. On the contrary, governments are providing huge levels of support to businesses because they know that they are essential for the economy. They want businesses to get up and running in the next few years, they want these businesses to see a great level of success. They are willing to put the money in place to make it happen if you have the right idea for a big venture.

You Have Free Time

Finally, you might have spare time right now. A lot of businesses fail because the person behind it doesn’t have the right amount of time to put a serious amount of effort in. Currently, there’s nothing stopping you from pouring your heart and soul into a business venture.

We hope this helps you understand some of the key ways that you can start a business right now. You shouldn’t let the pandemic put you off doing this. There’s another precedent to suggest that your company could be a tremendous success.

5 Great Pieces Of Advice To Get You Exercising At Home

Many of us have had to find alternative ways to get the exercise we need in current times. Meaning we have had to find a way to be able to bring the gym home. It certainly requires a shift in mindset, and often some new equipment, however, there are plenty of tools that can be utilized to ensure you are still getting the exercise you want and need.

 

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To make it a little easier, have a look at some of the tips below, they will help you to get set up to successfully exercise from home:

Do Workouts That You Enjoy

It may seem obvious, however, there are many people who do a workout because they think it is good for them, not because they enjoy it. If you want to keep your morale up and make sure you are putting in a good amount of effort, it definitely helps if you are enjoying what you are doing. This doesn’t mean that you can’t challenge yourself either. Try a few different workouts and find your favorites.

Find Some Space

You don’t need loads of space to be able ot have a decent workout at home. Even the size of a yoga mat can do for those who are limited. As long as you have enough room to place down a mat and swing your arm behind and in front of you, you should be able to do the majority of exercises. If you dedicate a certain area to your workouts you are much more likely to get into the right mindset.

Invest In Some Basic Pieces Of Equipment

You don’t need ot have a full-on home gym to be able to work out from home. Using the right activewear, some resistance bands and some light-heavy dumbbells should be more than enough, unless you are weight training of course. These small, inexpensive pieces of equipment are the most common you will find in online workouts.

Choose Your Time Carefully

There certainly is no time that is the best time to start exercising. It’s whatever time suits you and your energy levels. If your a night owl, an exercise in the evening, if you’re bright-eyed and bushy tailed in the morning, then go for a morning run. Scheduling workouts can also help you to get in the right frame of mind, and keep your calendar clear of excuses.

Don’t Be Too Hard On Yourself

You need to go easy on yourself. The times we are all going through at the moment are tough. And we can all only do our best. Ignore anyone who says you could or should be working out every single day. Yes, exercising can be a great boost to your mood, however, if you are having a little bit of a hard time feeling energized or motivated to exercise, that is normal and very much OK. Remember to be kind to yourself and listen to what your body is telling you.

These five tips should help you to exercise at home. Do you have any other tips that could help? Please share them in the comments below.

Managing Your Commercial Premises Throughout the Pandemic

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2020 has been a difficult year for businesses of all shapes and sizes, operating in all industries. It is a year that has seen profound change in the way that businesses work, with the vast majority of office based business and roles switching to remote work in a bid to slow the spread of coronavirus and Covid-19. Now, if you’ve switched to a remote workforce, you’re going to have to think about your business in a completely different way and entirely alter operating procedures. One aspect of your operations you’re going to have to take into consideration is how you run and manage your commercial premises. Here’s a quick run through that will guide you through the basics of managing your commercial premises throughout the pandemic.

If Your Business Can Still Operate On Site

Some businesses can still operate within their commercial premises. If this is the case, great. But you’re going to have to run the space in a completely new way in order to fall in line with government issued rules, restrictions and guidelines. You’re going to have to make sure that the space is safe for all of your staff to operate in. This can include providing hand sanitiser, ensuring all of your staff can work with two metres distance between them, placing social distancing stickers on the floors in areas where people queue, providing face masks or face visors and more.

If Your Business Can’t Operate On Site

If your staff can work from home, they should be working from home. This means that many business owners are finding their commercial properties completely empty. You’re going to have some tough decisions to make. The main one? Whether to switch to remote working permanently and completely close your commercial premises down, or whether to maintain your commercial premises until your staff can return.

Maintaining Your Commercial Premises

If you’d like to maintain your commercial premises, you need to do more than simply shut the space up and leave it until your staff can return. You’re going to need to maintain it to ensure that it doesn’t get run down in the time being. Use Body Corporate Management services to ensure that everything is well maintained and clean for when your staff can head back in.

Closing Your Commercial Premises

If you find that your staff work fine from home and don’t really need to work in an office space, you may begin to see your commercial premises as a drain on your business’ finances. Why pay commercial property rent and all of the overheads attached to a commercial premises if your staff can do exactly the same job without you forking out all of these costs? If this is the case, end your agreement as soon as you can and switch your staff to permanently remote roles.

These are difficult times, but hopefully, the above advice will make things a little easier in regards to managing your commercial property at least!

Organising A Successful Remote Conference

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COVID-19 has successfully scuppered a lot of plans this year. Many personal occasions such as birthdays and anniversaries have been put on hold, and of course business events such as conferences and trade shows have been cancelled.

It is important though from a business perspective to try and maintain as much normality as possible and this is why many have chosen to take the remote route this year when organising events and conferences.

We want to talk to you today about how you can plan and carry out a remote conference for business and still share that all important information with those internally and externally.

Send out invites

The first thing you need to do when planning an event or conference online is send out invitations well in advance. Make sure when you plan an event that you invite people with plenty of time to go to ensure that they are able to attend. You can even employ an event and conference organiser to help send out invites and manage rsvps so you know how many people will be on board with the conference.

Create an agenda

Before you even think of hosting an online conference you must take the time to create an agenda. There is no point getting people together on a teams call if you don’t have anything to say – so take the time to put together a minute by minute agenda and send this out to your attendees before the event so that they know what they are in store for. It will also allow people to prepare notes or questions they have with regards to each point on your list.

Ask for input

The most important thing to do when hosting an online event such as this is to involve your team and get them thinking about it too. For example, you can invite each member of the team to come up with a topic they want to talk about and allow them to present it to the group. This will not only be a good way to add structure to the day – but it will give your team some public speaking skills and help them with their confidence.

Stick to a set time

It is important when you plan something such as an online conference to choose a time and stick to it. Just like an in-person event – people will have freed up time in their day for this so you must be on time and you must be able to attend the whole thing. Just because it is a remote event doesn’t make it any less important and doesn’t mean it can be cancelled or changed at the last minute.

Use slideshows

When presenting something on a call it is helpful to use imagery. Make sure to create a good PowerPoint for your attendees and this will allow you to demonstrate things as you go and create something that is easy to follow. You can even give everyone a copy of the document after the event which they can take away and use themselves.

How Can You Turn Reputation Into Your Greatest Business Asset?

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There’s a form of currency that your business has that you may not have realized the full potential of – namely, you and your reputation. The old saying that “people do business with people” is just as true in the digital age. In fact, the reach of your reputation, and it’s power to either enhance your business or hold it back, is more amplified than ever through social networks and company review sites. You have a great opportunity as an entrepreneur to establish yourself. And once the right people trust you, they are much more likely to buy into whatever you’re selling – whether you’re trying to attract new clients, building relationships with suppliers or pitching for funding. So how do you establish yourself as one to watch?

Do What You Say You’ll Do  – When You Said You’d Do It

Okay, this one may seem a little basic. But you’d be surprised by how many people don’t abide by this simple tenet of good business sense. Obviously, life likes to throw us curveballs once in a while, but planning is absolutely key – even planning in time to handle interruptions and other unscheduled tasks. If people have to follow up with you, it creates a minor level of mistrust. Conversely, when we deal with someone who always delivers, we tend to go back to them time and again. We quickly come to think of them as reliable – and that creates a halo effect where we tend to think of their other characteristics in a more positive light.

Become A Connector Of People

Learning how to network effectively is a big goal for most business people. And yet if you only approach it thinking narrowly in terms of the direct benefit to your business, you’re missing the point. Too many people are dismissive of those contacts that either don’t have an immediate use for them or are seeking something they can’t provide themselves. The real secret lies in connecting others as well. Contact looking for web development services and you only do marketing? Recommend that little firm down the road you know can do a great job. Not only will they be grateful – and more likely to recommend your company back – but the person you connected will remember you as a ‘fixer’, and you’ll then be top of their list when they do need something that you provide.

Position Yourself As A Thought Leader

Becoming known in your industry involves understanding your personal values, finding your point of difference, and giving your comment on current topics and issues. Sites like LinkedIn can give you a platform on topics in your sector, and seeking out opportunities to give keynote speeches is worthwhile if you have something to say. Working with a PR specialist, such as Elite Lawyer Management in the legal space, can help you to develop a strategy around your personal brand and what you want to become known for. Being the ‘go to’ person for an insightful opinion in your sphere can have a tangible effect on your company’s bottom line.

3 Tips for Revitalising Your Entrepreneurial Dreams

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One of the key things about being an entrepreneur that everyone has to remember, is that the entrepreneurial path inevitably comes with lots of challenges, potential setbacks, and moments of frustration.

All the most influential and successful entrepreneurs out there – people who have created business empires for themselves – nonetheless have failures on their professional records, and projects and endeavours that just didn’t go their way.

Whether a business of yours has failed outright and has left you disheartened, or whether you have just lost your passion for the process, here are a few tips that may help you to revitalise your entrepreneurial dreams and get back on track.

Consider relocating to somewhere new

At some point, if you feel as though a particular location you’re based in simply isn’t serving your professional interests whatsoever, it might be time for you to look into hiring packing services and relocating somewhere new.

Depending on the industry you work in, opportunities may be scarce to make an impact in a given area, but  much more prevalent in another area. And it can certainly be the case that you have bad associations with your current environment for one reason or another, that prevent you from operating to your peak potential, professionally and personally.

If nothing else, relocating to a new location can give you a great psychological “reset,” that can inspire you going forward, and can give you back the sense of enthusiasm that you may have been missing.

Take some time to reflect and incorporate the lessons you’ve learned, and then approach again from another angle

Whenever you’ve had a professional failure and setback, it’s natural to feel disheartened, confused, and frustrated by the entire situation.

Nonetheless, it’s important to remember that in every failure and setback there is a learning opportunity, and there are lessons which – if incorporated properly – can help to make you wiser and more effective in the next iteration of your entrepreneurial life.

Before switching to a new project, or a new business, take some time to reflect and incorporate the lessons you’ve learned, and to benefit from the wisdom you’ve accumulated along the way.

Get back in touch with your core motivation, and reconnect with a vision you find meaningful

When you first started out along your entrepreneurial path, there was almost certainly a strong source of motivation and purpose leading you forward – some vision that you found genuinely inspirational and meaningful.

Unfortunately, as time goes on and setbacks accumulate, that initial motivation and vision can fade, and you can be left trying to push yourself forward day by day, without any real sense of meaning or purpose.

It’s essential that you get back in touch with your core motivation – or establish a new core motivation. In order to pursue your entrepreneurial vision with passion and purpose – and to be effective when doing so – you need to be able to align yourself with a deeper sense of meaning, and you need to pursue a goal that you can be genuinely excited about.

Tips For Protecting Your Business Creations

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If you pour your blood, sweat, and tears into a business venture, the last thing you would want would be for all your creative work to end up being stolen from under your nose.

Unfortunately, however, it is not uncommon for businesses – especially young businesses created by first-time entrepreneurs – to leave some quite dramatic weak spots in place, when it comes to protecting their professional creations and intellectual property.

 

Though there is no absolutely certain way to ensure that the service or product you create will remain “unique” for long, there are certainly a variety of steps you can take in order to help protect your business creations to the best of your ability.

Here are some of those tips.

Be aware of the applicable legalities

It might be that where you live, and with the type of business you do, your intellectual property is already subject to certain protections by default. Then again, maybe it isn’t. Do you know for sure what the case is?

Not only that, but have you consulted with a company such as Progressive Legal to understand the nuances of trademark law and infringement, and how those things might relate to your business?

A lot of entrepreneurs become so passionately caught up in the momentum of what it is they’re doing, that they don’t do their due diligence with regards to researching these sorts of topics. Your first step in protecting your professional creations, therefore, is to do your due diligence and make yourself aware of the applicable legalities to the best of your ability.

It will almost certainly be a good idea to consult with a legal expert, in any case, in the early days of your business.

Trademark at the earliest possible point

It would be a terrible thing to end up developing a brand only to have it immediately ripped off by someone else – or even essentially stolen outright – simply because you had not gone through the process of registering your professional trademark at the right point.

If your business “hasn’t yet taken off,” or if a particular product or service of yours hasn’t yet attracted very much attention, it’s natural that you might end up completely overlooking the need to register a trademark. The problem is that when things do pick up, it might be too late.

As a general rule, trademark everything that you plan to stick with long term, at the earliest possible point.

If possible, keep your routines, recipes and so on concealed

While the branding, and certain particulars, of a product or service of yours can be trademarked, that doesn’t necessarily prevent close imitations from appearing in a hurry, should that product or service become popular.

If possible, keep your routines, recipes, and so on confidential and concealed. Don’t make it any easier than it needs to be for third parties to undermine the uniqueness of what it is you’re offering, or to replicate your formula for success, either.

How All Businesses Should Protect Themselves

It’s not easy being in business. You have to continually think about how you can improve your products and services, manage the many small tasks, look after your employees, and so on. You also need to protect your business; though it would be nice to think that running a company would be one positive interaction after another, this will not always be the case. Bad things can happen, and you need to be ready for that. In this blog, we’re going to guide you through a few essential tasks that’ll keep you protected.

 

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Clear Terms

You want to be there for your customers, and you want them to be happy with your company. However, that doesn’t mean that you can just give them everything they want — you are, after all, running a business, and that approach would only lead to financial problems. You can’t just tell customers no, however, not without a good reason. As such, it’s really important that you have clear terms relating to your business, regarding refunds and things like that. It’s always good if you can point to the fine print when a customer complains.

Against Fraud and Cybercrime

Sometimes, the people that harm your business will do so intentionally. Fraud and cybercrime have been on the rise steadily in recent years, and it’s not something that’s likely to change anytime soon. If you’re not working with an IT service provider that offers extensive cybercrime protection for your data, then be sure to do so soon. Cybercriminals disproportionately target small to medium sized businesses, because they’re more vulnerable than large organizations — but that doesn’t have to be the case. It doesn’t cost a great deal, yet could end up saving your business more than once over the years.

Threats from Other Companies

Competition is good for business, so you should welcome the challenge of rival companies. But that’s only true if they’re playing a fair game. If they’re stealing your ideas, then you should take action by working with intellectual property lawyers; they’ll be able to ensure that your intellectual property remains protected. More generally, it’s a good idea to be aware of what your competitors are doing, just in case they’re actively steering the industry to a place that would not benefit you. This isn’t illegal, of course, but can still have a hugely negative impact on your business.

Horizontal Hierarchy

We get so used to vertical hierarchy setups, that we don’t always step back and wonder if it’s really the best approach. If there’s too much power at the top, then the company is weakened — sometimes subtly so, since the talents of employees aren’t being used to the best of their ability. At other times, it has a more direct impact. For example, if all the power is in the hands of the owner, then what if they fall ill, or simply want to take a break for a few weeks? The company would be vulnerable. Spread the power around so the company is a dynamic organism.

Should You Rent Out Your Spare Office Space?

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Working patterns are changing across the country. Many people are working remotely or are looking for flexible workspaces and hotdesking facilities. If you are in an attractive location and have an abundance of space that won’t be needing any time soon, then renting it out could be a great option for you.

When considering sharing your office space, here are a few advantages of putting that space to good use.

Earn extra money

The setup costs are relatively small for renting out space. You already have utilities and the internet, it’s just a case of making sure that there are sufficient furniture and facilities available. If you’re letting out space for residential and business storage then you will need to check if you need any additional insurance to cover this.

You can choose to rent out desk space on a pay as you go basis or charge by the month. Either way, having extra income for the business can only be a good thing.

Expand Your Network

Small businesses and freelancers are a tight-knit community, often passing along referrals and collaborating. By building this type of community right there in your office, you’re exposing yourself to a whole host of professionals that you can build great relationships and potentially find your next graphic designer, financial advisor, or web developer.

You can choose who you rent out to, meaning that you can build a community of freelancers who have the same values as you do.

Contribute to sustainability

Renting out your office space can help in sustainability efforts. Freelancers who are able to find office space close to home will be spending less time commuting. Additionally, by using up empty space, it reduces the need for additional office space being built and only partially used.

What to consider before you start renting space

Don’t just jump into renting out space. There are a few things to consider first. Do you own your office building? If not, check your lease to see if you are legally allowed to sublet. If not you might open yourself up to legal action if you do.

When it comes to legal advice, have all contracts professionally drafted. You have to make sure that you are fully protected in the event of a dispute and that you have the right to take backspace when you need it in the future. Contracts should also layout any protections for the people renting the space too.

Check with local authorities if you are entitled to any grants or funding to help you with set up costs. There are many initiatives that fund small businesses and freelancers so you may be able to take advantage of these.

Conclusion

If you have space, why not use it for something good? Low-cost coworking spaces are more in demand than ever before. The number of people entering self-employment or working remotely for companies is increasing. It is expected that this trend will continue to rise rapidly due to the changes to working practices following COVID-19.

Why Location is Important in Business

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Location is a critical factor when it comes to commercial success. If you want your business to be profitable, choosing the right location for your premises is essential. Although the internet lets you connect to a global marketplace, this doesn’t minimize the importance of your physical location. By choosing the right town, city or country for your premises, you can transform your commercial performance. To learn more, take a look at these top four reasons why location is important in business:

Hiring the Right Team

When it comes to recruitment, hiring the right mix of talent is crucial. If you can’t attract top talent to your business, you’ll struggle to succeed in your industry. Of course, you’ll only be able to attract great employees if you’re located in an area that’s popular to live in. Similarly, you might want to select a location that offers a reasonable commute from outer suburbs.

Furthermore, some areas are known for being home to particular sectors. Silicon Valley in California and the Silicon Slopes in Utah are linked to the tech industry, for example. If you want to launch a global manufacturing firm, you may choose Build It Tasmania to create your commercial premises. Alternatively, finance companies may search for premises in the Square Mile of the City of London.

Capture Your Target Audience

If it’s not convenient for your target audience to visit your premises, you’re going to lose business. When your services or products can’t easily be translated into online sales, a poor location can be even more damaging to your business. If face-to-face sales and meetings need to be conducted, choosing a location that’s convenient for your target audience is the first step to building a successful enterprise.

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Tax Liability

The location of your business has a determining impact on your financial liabilities and, in particular, the amount of tax you’ll need to pay. Tax rates can vary from region from region, so consider potential locations carefully before you commit to opening. If your tax liability is higher, you’ll need to generate more revenue to cover the extra costs. While higher sales can sometimes offset this, it’s a calculation you’ll need to make before you decide whether or not to take the risk of situating your premises in an area that commands higher taxes.

Cost of Real Estate

Whether you’re leasing a commercial unit or buying a building, the cost of your premises has a major impact on your business. Of course, securing commercial premises in popular locations is often more expensive, so it’s vital to ensure that a high-priced lease is going to be worth the extra expenditure. With a savvy property search, you can secure a lease or purchase a building that’s in an up and coming area. By doing so, you’ll minimize your costs but still gain access to your target market.

Choosing the Right Business Location

Selecting the right business location is more important than ever, despite the widespread availability of the internet. With the potential to lower your costs, enhance in-house talent and boost sales, the location you choose could be the key to commercial success.