Archive for the 'Internet Marketing' Category

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Google Searches Are Getting Longer

Ray Keefe of Successful Endeavours came across new data that shows Google searches are getting longer and more specific. Attached are a few pointers on how you can adapt. The data reveals that the percentage of clicks based on search term length is changing. Clicks made through searches over eight words grew by 8.3%, with […]

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Stop Feeding The Piranhas! Part Two

I previously blogged about this, I called it Stop Feeding The Piranhas… It’s one of my Internet pet peeves. Always use the Bcc when SENDING or FORWARDING to a group of people to protect the email identity and integrity of others. When someone does it to me too often. I take them off my list […]

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Hobbies And The Internet

If you’re looking for a way to make money online, sell things that people need for their hobbies. In a recent survey, 97% of respondents said they bought something they did not have the money to pay  for what they bought and a whopping 99% had the funds, but did not need the item they […]

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Small Sounds, Big Deals: How Do Number Sounds Influence Consumers?

Small Sounds, Big Deals: How Do Number Sounds Influence Consumers? This article was so interesting I just had to share it with you. Instead of interpreting it for you, go to the original article by clicking the hyperlink – it’s brief and exceptionally well written! You’re welcome. It’s who I am and what I do… […]

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What’s In A Domain Name?

Most companies automatically choose their company name as their domain name. While that’s a wise move, it’s often a BIG mistake to stop there. In fact you could be losing as much as 75% of your leads because of it – keep reading if you want to avoid making this Internet Marketing Mistake! Testing multiple […]

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Social Media Ripples

This is such a cool and powerful concept I keep it for my clients. Sorry. I can’t give you everything for FREE, after all that wouldn’t be fair to my clients. Stuff like this, when you really understand what it means is the difference between drowning in the tsunami of leads going to your competitors […]

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Video Marketing Tip For Professionals

One of my mottos is that life’s too short to be too serious. The world I attach to this way of thinking is what I call Antimimeticisomorphism. Having FUN doing out-of-the-ordinary things that create extra-ordinary results with the least amount of effort and lowest cost. Click on the hyperlink to find out more… But today’s […]

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Virtual Autopsy

This blog’s main focus is Internet Mastery – anything that has to do with the Internet for business purposes. Today’s YouTube video is another example of the strides we’re making with Virtuality – doing things that were once impossible. Watch the video and I’ll get to why this is important for you and your business. […]

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Internet Marketing… Philosophical?

Many new clients we deal with realise that a lot of what we do is NOT DOCUMENTED anywhere – they have to do it because they have to TRUST this stuff works. THEN once they do it, they need to TEST and track using what I call Management By Metrics. That being said, it takes […]

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Conversion Clinic: Tip #2 How To Write Copy That People Will Read

In a previous Conversion Clinic blog post, I introduced the concept of how to tell stories with a funny video. Today, I want to address some more copywriting tips that help you convert visitors into paying clients. Conversion Clinic Tip #1: Feed your reader with bite-size chunks That means use: Short words. Short sentences. Short […]

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Internet Bootcamp Day #3

Wow, what an event it’s been – 24 hours over 2 days and people still want more. That’s because most events just give you information, the Exponential Internet Marketing Bootcamp is different because it leverages the Business Building Blueprint™ that I designed that helps people find the Next Best Step™ as they determine the Pathways […]

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Internet Bootcamp Day #2

Today is the second day of the Inaugural Annual Exponential Internet Marketing Bootcamp event, held in Melbourne at the Marriott Hotel. I already said we missed you in yesterday’s post, today, you should be missing us because you’re missing out. Yesterday went until 9 PM , with the Unique Selling Proposition Workshop that is like […]

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Internet Bootcamp Day #1

Today is the first and therefore Inaugural Annual Exponential Internet Marketing Bootcamp event, held in Melbourne at the Marriott Hotel. If you aren’t in the room, we’re actually missing you. That’s because the concept of the event, based on the classic Exponential Business Building Bootcamp fine tuned and refined over the years takes the Internet […]

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Conversion Clinic: Tip #1 Know how to tell stories

Today’s post is a combination of using other people’s YouTube Video Tip I mentioned in a previous blog post and a contribution from David Conroy Sydney’s premier plumber and founding managing director of the eponymous The Lone Drainer And Pronto! I am sure you’re going to enjoy today’s Exponential Lesson. Conversion Clinic Tip #1: Great […]

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Next week – Internet Marketing Bootcamp Previews in Sydney and Melbourne

I am in Melbourne on Monday night November 16 and back in Sydney on Tuesday night November 17  for the last series of previews for the 2009 Exponential Internet Marketing Bootcamp. Wondering if you should attend? Click the hyperlink to see the BONUS Google Adword MasterClass we’re staging. This is the a first-time ever reveal […]

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You Have An Edge Being Online

Here’s a sobering statistic for you. Although more than 90% of small and medium-sized Australian businesses are online, they have an email account, only 54% have a web page! Through the National Broadband Network that is planned, small businesses have an enormous opportunity to expand their market reach and reduce their costs through the internet. […]

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YouTube Video Testimonials Uploaded This Weekend

If you want to check out a few testimonials from the 2009 Exponential Business Building Bootcamp, you can see them at the Business Mastery Channel on YouTube. I’ve uploaded about 20 in all. You’ll start to see a LOT more YouTube videos from me and our clients. I’ll be explaining why this is such a […]

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YouTube Tip: Other People’s Videos – An Example

Last week, I mentioned in my blog that you should leverage other people’s youTube videos. I’ve since realised that I should lead by example and show you what I mean by leveraging someone else’s video – in this instance it’s Paul Telling, T-E-L-L-I-N-G’s video. YouTube Tip: Use Other People’s Videos This example is ideal because […]

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YouTube Tip: Use Other People’s Videos

In my previous post, I mentioned that YouTube reached 1 billion views/day… What can you start to do NOW to start leveraging this incredible Internet Marketing tool? YouTube Tip #1: Use other people’s videos That’s right, embed their videos on your blog and/or website. Each time someone watches the video on YOUR site, YOU get […]

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YouTube hits 1 Billion Views/day

This is BIG news – YouTube announced it has reached the 1 billion views/day. WOW! But what does that mean for you and your business? My videos and channel have been viewed by more than a quarter million people – because embedded videos don’t accumulate clicks anymore, it’s probably close to half a million views. […]

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