Lead Generation Tips And Ideas For Small Business Owners
As a business coach to entrepreneurs and business people who want to increase sales and expand their businesses, I advocate the 1 Percent Improvement Doctrine. It’s a concept that is covered on Day 3 of my Bootcamp events when we cover the concepts of Pathways To Profits™ and determining your Next Best Step™. With Internet […]
Google Page 2 ‘Almost’ As Good As Page 1? Google recently reported that 38 to 45% of people searching on Google immediately click to page 2 because too many people are manipulating keywords to be on Page 1. That means you now need to be both on Page 1 and Page 2… “The Internet is […]
On the last night of every Exponential Business Building Bootcamp there is a session on Internet Strategies where participants can ask any question to increase their online traffic, sales and/or conversions. The Internet Marketing Strategies we teach are proven and tested for real brick and mortar businesses – not the spam like ‘link building’ and […]
Ray Keefe of Successful Endeavours came across new data that shows Google searches are getting longer and more specific. Attached are a few pointers on how you can adapt. The data reveals that the percentage of clicks based on search term length is changing. Clicks made through searches over eight words grew by 8.3%, with […]
If you’re looking for a way to make money online, sell things that people need for their hobbies. In a recent survey, 97% of respondents said they bought something they did not have the money to pay for what they bought and a whopping 99% had the funds, but did not need the item they […]
Most companies automatically choose their company name as their domain name. While that’s a wise move, it’s often a BIG mistake to stop there. In fact you could be losing as much as 75% of your leads because of it – keep reading if you want to avoid making this Internet Marketing Mistake! Testing multiple […]
One of my mottos is that life’s too short to be too serious. The world I attach to this way of thinking is what I call Antimimeticisomorphism. Having FUN doing out-of-the-ordinary things that create extra-ordinary results with the least amount of effort and lowest cost. Click on the hyperlink to find out more… But today’s […]
In a previous Conversion Clinic blog post, I introduced the concept of how to tell stories with a funny video. Today, I want to address some more copywriting tips that help you convert visitors into paying clients. Conversion Clinic Tip #1: Feed your reader with bite-size chunks That means use: Short words. Short sentences. Short […]
Last week, I mentioned in my blog that you should leverage other people’s youTube videos. I’ve since realised that I should lead by example and show you what I mean by leveraging someone else’s video – in this instance it’s Paul Telling, T-E-L-L-I-N-G’s video. YouTube Tip: Use Other People’s Videos This example is ideal because […]
In my previous post, I mentioned that YouTube reached 1 billion views/day… What can you start to do NOW to start leveraging this incredible Internet Marketing tool? YouTube Tip #1: Use other people’s videos That’s right, embed their videos on your blog and/or website. Each time someone watches the video on YOUR site, YOU get […]
This is BIG news – YouTube announced it has reached the 1 billion views/day. WOW! But what does that mean for you and your business? My videos and channel have been viewed by more than a quarter million people – because embedded videos don’t accumulate clicks anymore, it’s probably close to half a million views. […]
Andrew Powell from Montreal Canada sent me this article about a kid in the UK. What a global world we live in! This article busts wide open the myth that Twitter is popular with kids amongst others… Read on for an eye-opening challenge to popular held beliefs in this social networking phenomenon… The world according […]
How country specific domain names effect SEO and Google AdWords performance Many people ask me what implications “domain name class” have on SEO and Pay Per Click (e.g. Google AdWords) rankings and results. “Domain name class” is another word for “Top Level Domain”, or the extension on the end of your domain name (e.g. .com, […]
As you know by now, my short blog posts are rare. This is one of them. This YouTube video is a must watch for anyone involved in Internet Marketing. It is absolutely priceless. I know you’ll want to watch it more than once and forward this blog link to colleagues and friends. The Social Media […]
This is not a joke – FREE HOT PIES at Coles… Check out the coupon below. This is an example of a BRILLIANT Marketing Campaign that will go viral – if you love FREE HOT PIES. You know viral marketing is mainstream when the big boys get in on it! Thanks to Tracie Dickson of […]
Search Engine Optimisation (SEO), getting free organic traffic to your website or blog is all about what Internet Marketers call having link juice. Have you had your link juice this morning? By now, you already know how powerful links can be when it comes to your search engine optimization (SEO) efforts. Simply put, a link […]
Every once in a while a really cool idea crosses my desk that I just have to share with you. In this case it comes from none other than Australia Post. I have not yet used this service, but I thought you might need it before I do. I am streamlining ALL my operations and […]
Wonder how you can get a ‘pop’ on your videos posted to YouTube? Check out today’s Exponential Tip – I got 18 views on the FIRST day this went live with NO promotion whatsoever, plus it wasn’t even in English or a language I understand! Cristian Mina contacted me to translate my book “Get The […]
Today’s exercise is the comparison of two YouTube videos. I’ll ask you to watch BOTH before you click on the Read More button that reveals WHAT the exponential difference is. This will take you 15 minutes, but it’s going to be well worth it. It’s an exercise that (1) You want to do in its […]
This is another one of the sources of 1 percent improvement that you can schedule to make on an on-going basis. I recently did this and increased the back-end sales for one product line by 36% in less than one month. I reduced my refunds by 1 less per week = $2,000 in SAVED SALES […]
