Archive for the 'Business Coaching' Category

Branding Blunders To Avoid When Choosing A New Business Name

As I previously blogged, coming up with a great business name is not easy. Especially now that we have to deal with other businesses from around the world that might be using the name. With the Internet, we need to think globally instead of locally. I followed up my original blog article with a 9-point […]

Road To Success – There are no shortcuts

I can’t vouch for the authenticity of this photo – but the message remains vividly clear – there are no shortcuts to success. Yet we see it every day – people who buy into the “get rich quick” schemes promoted by the spruikers… If it’s too good to be true… It is. That doesn’t mean […]

2016 Australian Holidays

If you are planning an event or activity this year, you’ll want to have a look at the 2016 Australian Public Holiday and School Holiday Calendar. You often hear about value creation as a key to business (sales and marketing) success. Creating something like this calendar for your clients, friends, suppliers, creates value – quite […]

Top 10 Blog Posts Of 2015

Every year, I publish a list of the top 10 blog posts for the year. Here are this year’s top picks from my collection of blogs. Take a few minutes and enjoy – the best of the best. Anyone using Social Media needs to watch this video, because THEY KNOW. This emotional Christmas commercial will […]

Overheard at a recent private workshop

If you are a subscriber or regular reader of this blog, you’ll have noticed that the frequency of my blog posts has been reduced quite substantially over the past few years. I have refocused my time, effort and attention on my most elite, high performance clients – my Platinum Program Members. Since these are private […]

Women In Business Resource

As you (should) know, I am a huge advocate for more women in business and a proponent of female entrepreneurs. If you would like to know how much progress has been made and what still needs to improve, have a look at this valuable up-to-date infographic on women in business….  

Exponential Marketing 101

Today’s topic is the example of a good idea that could have been great. First, have a look at this IT workshop Money Back Guarantee proposition… Don’t get me wrong, it’s different and will probably resonate quite well with the target audience, but can you pick up the sub-optimal presupposition? It’s not obvious… Re-read it […]

Market Correction Or Crash?

As you have undoubtedly seen, the financial markets are in a correction and there is considerable concern about what’s coming next. I have, over the past year, been preparing our Platinum Members to “weather the storm” and I felt I owed you at least one personal reminder (warning) about what’s coming. I have blogged about […]

Financial Market Turmoil

What would you pay NOW to have seen ‘this coming’? Hmmm…. Interesting. Even though I blogged about recent market volatility just last week and published a warning a year ago… I venture to guess most people discounted those “predictions” as fear mongering, contrarian thinking or even “conspiracy theory advocacy”… because that’s what the herd does, […]

Entrepreneurship Definition

Entrepreneurship Defined: Living a few years of your life like most people won’t so that you can spend the rest of your life like most people can’t.

Anatomy Of A Great Business Card – Infographic

Looking to design a business card, have a look at the infographic below of the anatomy of a great business card.

Funny Headlines

Without Killer Kopywriting, Your Sales May Be Dying A Slow Death Headlines like the ones shown are creative, attention-grabbing introductions to articles. Without them, most articles go unread. How good are you at writing headlines and sales copy that sells? Copywriting is one of the most valuable skills to have as a small business person, […]

Best Books Of 2014

I used to publish a list of my top books, but then decided to keep that list confidential for my paying clients only. As a speed reader, I consume over 100 books in a year and thought I could share ten of the best books I’ve read in the past 12 months with you. Here […]

Is your business paying you more than just a wage?

Does running your own business payoff? The answer is yes, and no. In a recent BRW Magazine article, University Of Western Sydney researchers revealed that even though small business owners still don’t earn as much as the typical wage earner, they’re becoming richer and smarter with their money as they tend to accumulate more assets. […]

What’s Coming

I have a special vocabulary I have created to define Exponential Mindset Thinking principles and concepts. One of the most powerful is 20/20 Foresight – the ability to create the ultimate future (destiny) you desire. Admittedly it’s easier said than done, but not because the future is hard to predict, but because of the inertia […]

Weird Al Yancovic – Word Crimes

All I can say is – WOW – what an awesome video. I teach Killer Kopywriting and I will make this a must-watch component of the Pre Program Preparation for the workshop. So many lessons with captivating graphics.  

Weird Al Yancovic – Mission Statement

I am not into buzzwords and business jargon even though I have my own list of definitions for what I do… This video shows how you can talk a lot without saying anything… Courtesy of Weird Al Yancovic – the master of this art of parody.

Project Pitfalls

We all want to avoid mistakes, which is easier said than done. That’s why this collection of Project Planning Pitfalls and Management Mistakes sponsored by Nebo Engineering is so funny and so true! Click on the image to download the collection from Nebo Engineering‘s website. This document is just another Exponential Marketing Strategy aimed at […]

Marketing Mistakes To Avoid – Hitler Billboard

What were they (not) thinking?!? Unfortunately most of the marketing mistakes people make are not this blatantly obvious. I say unfortunately because if they are not obvious, then they are not recognised for the true blunders they are. These are silent killers that erode a company’s profits often to the complete ignorance of the business […]

Digging yourself into a hole

I just came back from a trip to North America where I met some very smart and ambitious business people. In contrast, upon my return to Australia, I came across a 19-year old squash player who wants to make it on to the professional tour who said “I don’t have a coach, I prefer to […]