Archive for the 'YouTube Videos: Business' Category

Too Many Ideas Can Kill Your Company

I think we can all agree that COMING UP with ideas is fun (and easy). That’s why so many entrepreneurs indulge in the HABIT of coming up with them, but don’t “quite” get around to deploying them — profitably. Jeff Bezos explains this predicament well in this short 3-minute video. So, what should you do […]

Want To Think Better? Do It On Paper

If you want to THINK better, this 11-minute video explains the most effective and efficient way to do that. As the video title reveals, it’s all about “old school” paper. Yes, get your pens or pencils and paper out of your desk drawer, it’s time to put your thinking hat on… Video Summary This video […]

How can making great scrambled eggs help you achieve your business goals?!?!?

Antimimeticisomorphism is the opposite of the common organisational tendency (mimetic isomorphism) where companies copy successful peers, instead suggesting that organisations actively differentiate or resist copying to stand out, innovate, or avoid the pitfalls of over-imitation, especially when uncertainty is high or success is tied to unique strategies rather than standard practices. While mimetic isomorphism (copying) […]

Contrast And Comparison: AI Adoption

Contrast and Comparison is not about FOMO or being judgmental, envious or jealous. It’s an Exponential Mindset Strategy to determine where you are with respect to what you’re doing (or not doing). AI is more than a buzzword, it’s revolutionary. But who’s doing what? The short 2-minute video below exemplifies what the early adopters are […]

No Time For Professional Development? Think Again

As a business growth strategist, working with the most ambitious entrepreneurs and experienced business managers, I hear it all the time… “I don’t have time for personal/professional development!” I get it. With the kids’ pick up and drop offs, running errands, maintaining a household, caring for elderly family members, attending community and social commitments while […]

Top 10 Blog Posts Of 2015

Every year, I publish a list of the top 10 blog posts for the year. Here are this year’s top picks from my collection of blogs. Take a few minutes and enjoy – the best of the best. Anyone using Social Media needs to watch this video, because THEY KNOW. This emotional Christmas commercial will […]

Top Blog Posts Of 2014

Here are my picks for my top 10 blog posts of 2014. There is nothing more powerful than 20/20 Foresight to know what’s coming in 2015… This is my favourite YouTube video of the year – brilliant – Word Crimes are committed by too many people’s. Antimimeticisomorphism is easier said than done – this example […]

Weird Al Yancovic – Word Crimes

All I can say is – WOW – what an awesome video. I teach Killer Kopywriting and I will make this a must-watch component of the Pre Program Preparation for the workshop. So many lessons with captivating graphics.  

Weird Al Yancovic – Mission Statement

I am not into buzzwords and business jargon even though I have my own list of definitions for what I do… This video shows how you can talk a lot without saying anything… Courtesy of Weird Al Yancovic – the master of this art of parody.

The power of a story – video

There are many concepts, strategies, techniques and approaches that make Exponential Marketing so effective, efficient and economical. One of the foundational building blocks is what I call Killer Kopywriting. It’s more than just words that sell, it’s a system that teaches you how to establish Killer Konversations that Kreate Killer Kampaigns to Konvert more Klients. […]

Late delivering Christmas orders?

If you are struggling to deliver your pre-Christmas orders, this is an approach you might want to consider… This was sent to me by Bree Robbins of Paddington Pups in Brisbane

How to find windfall profits in your business – look at your shoe laces!

Many business people search for complicated (and expensive) ways to grow their businesses… Often, the simplest and easiest things create the biggest results. This TED TALK video is an example of the concept of finding hidden assets in your business BY CHALLENGING preconceived thoughts and ideas. In this video, Terry Moore challenges you on how […]

Commercial – Pushing The Envelope

Watch this video and ask yourself the question – would you sit down? When I explain Antimimeticisomorphism to my clients, I always specify being different for a deliberate purpose without being provocative. This commercial pushes the envelope and makes the point without being offensive or being too serious. Thank you to Andrew Powell of Montreal, […]

Benefits Versus Features

We all know how effective Apple’s commercials and advertising are, but why are they so persuasive? In this instance it’s the singular focus on benefits rather than features. In our Killer Kopywriting System, we explain this in full detail, but for today’s blog post ‘exercise’, just watch this video and see if you can do […]

How To Grow Your Business

We all remember playing around with a Rubik’s Cube, getting close to solving it only to scramble it even more… Those frustrations are not all that different from business owners who try to grow their businesses… Now there’s a special tool to help you grow your business – it’s called a Marc-Ka-Ching Kube!

Business Growth Products

I recently created a short YouTube video (48 seconds) that highlights what you can do with the exponential power of the Internet. In less than 1 minute, I am able to introduce myself as The Exponential Growth Strategist, promote my 1 Percent Improvement Doctrine to help you get more done with less effort, and make […]

Happy Holidays!

Give and you shall receive… licks

Even though I don’t own a dog, I love em! I especially enjoy visiting Paddington Pups as you can see below. I mean c’mon – life doesn’t get any better than spending it with happy, playful puppiess and dogs who love you unconditionally. Paddington Pups is raising money and awareness for the Millan Foundation setup […]

Tax Collector Joke

I just had to share this joke (and video) with you. As an avid reader or subscriber of this blog you probably know by now that I like to have fun. I trust you’ll enjoy this and if I made you laugh today, my job is done. A father walks into the market followed by […]

1 Percent Improvement

One of the foundational principles of Exponential Mindset Thinking™ is the 1 Percent Improvement Doctrine™. It seems simple enough as the videos below explain, but here’s the real challenge – most people, believe it or not don’t have the discipline to follow through. Even though it takes only minutes a day to essentially achieve their […]